# 1% for the Planet Inc. > 1% for the Planet is a global organization that inspires businesses and individuals to support environmental solutions through annual membership and daily actions. It provides a certification framework where members commit to donating at least one percent of their annual sales (businesses) or salary (individuals) to vetted environmental non-profits. - URL: https://optimly.ai/brand/1-for-the-planet-inc - Slug: 1-for-the-planet-inc - BAI Score: 88/100 - Archetype: Challenger - Category: Non-profit Organization - Last Analyzed: April 10, 2026 ## Competitors - Climate Neutral Certified (https://optimly.ai/brand/climate-neutral-certified) ## AI-Suggested Alternatives - Charity Evaluators (https://optimly.ai/brand/charity-evaluators) ## Also Referenced By - B Corp Certification (Environment Pillar) (https://optimly.ai/brand/b-corp-certification-environment-pillar) ## Buyer Intent Signals Problems: In-house CSR Programs: Companies directly managing their own charitable giving programs without an intermediary. | Sustainability Agencies: Hiring third-party sustainability consultants to audit and vet environmental non-profits. | Uncertified Giving: Businesses donating to local causes or environmental groups without seeking formal certification or a global network. Solutions: environmental certification for businesses | how to donate 1% of sales to charity | is 1% for the planet legitimate | brands that give back to the environment | CSR certification for startups | best ESG reporting tools | Charity Evaluators: Using generic charity evaluators like Charity Navigator or GuideStar to select recipients.