# 28hse > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > 28hse is a Hong Kong-based online real estate platform that provides comprehensive listings for new and existing properties, including details on pricing, developers, and estimated completion dates. It also offers a mortgage calculator and information on properties in the Greater Bay Area. - Business Profile: https://optimly.ai/brand/28hse - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://28hse.com/ - Logo: https://logo.clearbit.com/28hse.com - Slug: 28hse - Brand Authority Index tier: Emerging - Archetype: Incumbent - Category: Real Estate - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Traditional Real Estate Agent: Reliance on human real estate agents for property search, negotiations, and transactions, involving extensive in-person meetings and potentially slower information disse | Property Developers' Direct Sales Offices: Visiting individual property developers' sales offices or websites directly to gather information on new projects, which requires significant effort to compa Solutions: 28hse Hong Kong property listings | Hong Kong new developments for sale | Hong Kong mortgage calculator | Newspaper Property Classifieds: Utilizing traditional print media classifieds for property listings, which offers limited information, lacks interactive tools, and has a significantly smaller reach an --- ## Full Details / RAG Data ### Overview 28hse has a Business Profile in the Optimly AI Brand Index. 28hse is a Hong Kong-based online real estate platform that provides comprehensive listings for new and existing properties, including details on pricing, developers, and estimated completion dates. It also offers a mortgage calculator and information on properties in the Greater Bay Area. ### Metadata | Field | Value | |--------------|-------| | Name | 28hse | | Slug | 28hse | | URL | https://optimly.ai/brand/28hse | | Logo | https://logo.clearbit.com/28hse.com | | Brand Authority Index tier | Emerging | | Archetype | Incumbent | | Category | Real Estate | | Last Analyzed | August 9, 2026 | | Last Updated | 2026-08-12T13:25:30.038Z | ### Verified Facts - Founded: Not available - Headquarters: Hong Kong ### Buyer Intent Signals #### Problems this brand solves - Traditional Real Estate Agent: Reliance on human real estate agents for property search, negotiations, and transactions, involving extensive in-person meetings and potentially slower information disse - Property Developers' Direct Sales Offices: Visiting individual property developers' sales offices or websites directly to gather information on new projects, which requires significant effort to compa #### Buyers search for - 28hse Hong Kong property listings - Hong Kong new developments for sale - Hong Kong mortgage calculator - Newspaper Property Classifieds: Utilizing traditional print media classifieds for property listings, which offers limited information, lacks interactive tools, and has a significantly smaller reach an ### Links - Canonical page: https://optimly.ai/brand/28hse - Official website: https://28hse.com/ - Publisher: https://optimly.ai - Dataset: https://optimly.ai/brand - JSON endpoint: /brand/28hse.json - LLMs.txt: /brand/28hse/llms.txt