{
  "slug": "2morrow-inc",
  "name": "2MORROW INC",
  "description": "2Morrow offers evidence-based, digital wellness programs that help people take action toward their goals and build healthier habits. Through partnerships with employers, health plans, and states, 2Morrow has helped over 1 million people quit smoking, tobacco, and nicotine, manage stress, and change health behaviors since 2011. The approach is based on Acceptance and Commitment Therapy principles and is backed by a Phase III randomized controlled trial.",
  "url": "https://optimly.ai/brand/2morrow-inc",
  "websiteUrl": "https://2morrowinc.com/",
  "logoUrl": "https://logo.clearbit.com/2morrowinc.com",
  "baiScore": 54.2,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Digital Mental Health Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-01T23:53:34.498Z",
  "verifiedVitals": {
    "website": "https://2morrowinc.com",
    "category": "Digital Wellness",
    "what_it_does": "2Morrow Inc. offers evidence-based digital wellness programs that help people build healthier habits, quit smoking, tobacco, and nicotine, and manage stress. The programs are based on Acceptance and Commitment Therapy principles.",
    "primary_audience": "Employers, health plans, and states.",
    "core_product": "Digital wellness programs delivered via the 2Morrow Health app, offered in bundles such as Wellbeing, Resolve, and Breathe.",
    "pricing_model": {
      "kind": "custom",
      "detail": "Pricing is likely customized for partnerships with employers, health plans, and states, as indicated by the 'Request Info' calls to action and the nature of their partnerships."
    }
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789893044551
}