{
  "slug": "60-minutes-cbs",
  "name": "60-minutes-cbs",
  "description": "60 Minutes is a long-running American television news magazine produced by CBS News. It is known for its investigative journalism, in-depth reports, and interviews on a wide range of topics, from politics and current events to human interest stories and cultural phenomena. The program also produces '60 Minutes Overtime' digital content and podcasts.",
  "url": "https://optimly.ai/brand/60-minutes-cbs",
  "websiteUrl": "https://cbsnews.com/",
  "logoUrl": "https://logo.clearbit.com/cbsnews.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "News & Media",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-16T00:02:52.582Z",
  "verifiedVitals": {
    "website": "https://cbsnews.com"
  },
  "intentTags": {
    "problemIntents": [
      "Reading newspapers and magazines: Consumers could gather in-depth information by reading investigative articles in traditional print or online newspapers and magazines, requiring more active searching",
      "Watching documentaries: Viewers could watch longer-form documentaries on various platforms that delve into specific topics with similar depth, but typically less breadth of current events.",
      "Remain uninformed on specific in-depth issues: Without engaging with 60 Minutes or similar in-depth journalistic sources, individuals might only receive superficial news coverage or remain unaware of "
    ],
    "solutionIntents": [
      "60 minutes episodes",
      "60 minutes podcasts",
      "60 minutes investigative reports",
      "CBS 60 minutes news",
      "60 minutes overtime",
      "Other news aggregators/platforms: Users could rely on other major news networks or platforms that aggregate news and offer similar investigative content, such as NBC News, ABC News, or cable news chan"
    ],
    "evaluationIntents": []
  },
  "businessProfileClaims": [],
  "timestamp": 1787021093379
}