# 80 Watts > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 1, 2026. > 80 Watts provides fractional research lead services to help product teams understand their customers deeply before building, focusing on qualitative insights to uncover the 'why' behind user behavior, rather than just 'what happened.' They offer services like Discovery Research, Journey Mapping, and Market Validation. - Business Profile: https://optimly.ai/brand/80-watts - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://80watts.com/ - Logo: https://logo.clearbit.com/80watts.com - Slug: 80-watts - Brand Authority Index tier: Emerging - Category: User Experience (UX) Research Services - Last Analyzed: September 1, 2026