{
  "slug": "85c-bakery-cafe",
  "name": "85c-bakery-cafe",
  "description": "85°C Bakery Cafe is a chain of bakery-cafes offering a wide selection of freshly baked breads, cakes, pastries, and beverages, including their signature Sea Salt Coffee. They operate across several states in the US and provide a rewards program and app-exclusive deals for customers.",
  "url": "https://optimly.ai/brand/85c-bakery-cafe",
  "websiteUrl": "https://85cbakerycafe.com/",
  "logoUrl": "https://logo.clearbit.com/85cbakerycafe.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Bakery Cafes",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-11T03:12:28.689Z",
  "verifiedVitals": {
    "website": "https://85cbakerycafe.com",
    "category": "Bakery Cafe",
    "what_it_does": "Bakes and sells a variety of breads, cakes, and drinks, offering a rewards program and app-exclusive deals.",
    "primary_audience": "General consumers looking for baked goods and coffee.",
    "core_product": "Breads, cakes, and coffee.",
    "pricing_model": {
      "kind": "transactional",
      "detail": "Customers purchase individual items, with promotions like 'Buy 1 Get 1 50% OFF' and app-exclusive deals, and a rewards program for earning points on purchases."
    }
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789925130415
}