# ACE Cash Express > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07. - **Brand record:** https://optimly.ai/brand/ace-cash-express - **Dataset:** https://optimly.ai/brand/ace-cash-express.json - **Markdown:** https://optimly.ai/brand/ace-cash-express/llms.txt - **Official website:** https://acecashexpress.com - **Slug:** ace-cash-express - **Categories:** fintech-financial-services ## Overview - **Tagline:** ACE Cash Express provides short-term loans and money services online and through more than 700 stores across the United States. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Description:** ACE Cash Express offers financial products and services including payday, installment, and title loans; check cashing; money transfers; money orders; bill payment; ATM services; tax services; and card products. Services vary by state and location. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 ## Identity - **Mission:** To provide a broad range of quality financial products and services with best-in-class customer service, offering convenient and accessible solutions online and in-store for short-term financial needs. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Website:** https://acecashexpress.com Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Voice & tone:** Accessible, supportive, practical, and service-oriented. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Founded:** 1968 Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Headquarters:** 300 E. John Carpenter Fwy, Ste. 900, Irving, TX 75062 Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Parent ownership:** Populus Financial Group Source: Brand's website (https://acecashexpress.com) · 2026-11-07 ## Offerings - **Problem solved:** Helps consumers manage short-term financial needs and access money services, including cash for unexpected expenses, check cashing, bill payment, money transfers, and other nontraditional banking needs. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Core capabilities:** - Payday lending - Installment lending - Title lending - Check cashing - Money transfers - Money orders - Bill payment - ATM services Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Products / SKUs:** - Payday loans - Installment loans - Title loans - FrontPay cash advances - Check cashing - Money transfers - Money orders - Bill payment Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Pricing:** Pricing and fees vary by state, location, product, and check type. ACE states that it does not charge application fees for short-term, installment, or title loans. FrontPay offers a $9.99 monthly subscription and states that it does not charge interest or late fees on cash advances. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 ## Audience - **Target industry:** Financial services and alternative financial services. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Customer base:** Consumers seeking short-term financial products and money services, including people who may not use traditional bank accounts or financial institutions. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Ideal customer profile:** Individuals with short-term financial needs, unexpected expenses, or a need for accessible nontraditional banking services such as small-dollar loans, check cashing, money transfers, and bill payment. Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Use cases:** - Covering unexpected expenses before the next payday - Accessing a short-term payday loan - Repaying a personal loan through scheduled installment payments - Cashing payroll, personal, business, government, insurance, tax refund, or other checks - Sending money transfers - Purchasing money orders - Paying bills - Accessing ATM services Source: Brand's website (https://acecashexpress.com) · 2026-11-07 - **Customer outcomes:** - Access to cash when needed - Fast loan decisions and, if approved, fast funding - More time to repay through scheduled installment payments - Ability to cash checks that other companies may not accept - Access to financial services online and in stores - Support for consumers without traditional bank accounts - Convenient management of short-term financial needs Source: Brand's website (https://acecashexpress.com) · 2026-11-07 Page last updated 2026-11-07. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.