{
  "slug": "activenet-active-network",
  "name": "ActiveNet (Active Network)",
  "description": "ActiveNet, a product of ACTIVE Network, is an enterprise recreation management platform designed for parks and recreation departments, community centers, and YMCAs. It provides tools for online registration, facility booking, and membership management, though its primary web presence currently faces technical accessibility issues.",
  "url": "https://optimly.ai/brand/activenet-active-network",
  "websiteUrl": "https://activenetwork.com/",
  "logoUrl": "https://logo.clearbit.com/activenetwork.com",
  "baiScore": 45,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Phantom",
  "archetype_status": "active",
  "category": "Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-09T00:04:09.396Z",
  "verifiedVitals": {
    "website": "https://activenetwork.com",
    "founded": "1999 (as ACTIVE Network)",
    "headquarters": "Dallas, Texas, USA",
    "pricing_model": "Enterprise/Custom (typically includes transaction-based fees)",
    "core_products": "Recreation management software, online registration, facility booking, membership management.",
    "key_differentiator": "Extensive historical data and deep integration with the broader Global Payments ecosystem for secure, large-scale transaction handling.",
    "target_markets": "Local governments, parks and recreation departments, YMCAs, and large non-profits.",
    "employee_count": "1,000 - 5,000 (Parent Company)",
    "funding_stage": "Public (via Global Payments)",
    "subcategory": "Recreation Management Software"
  },
  "intentTags": {
    "problemIntents": [
      "Manual Spreadsheets & Email: Managing registrations and payments using Excel spreadsheets and manual email communication.",
      "Event Management Agencies: Hiring specialized event management or parks and rec consulting firms to handle logistics.",
      "Paper-based Systems: Continuing with paper-based forms and physical check payments at a central office."
    ],
    "solutionIntents": [
      "What is ActiveNet recreation software?",
      "best parks and rec management software 2024",
      "software for managing community center registrations",
      "ACTIVE Network recreation solutions",
      "Generic Payment Processors: Using general-purpose payment tools like PayPal or Square without specialized recreation features."
    ],
    "evaluationIntents": [
      "ActiveNet vs CivicRec comparison"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1786610757885
}