# Adaptavist (The Innovation Group) > Adaptavist, now part of The Innovation Group, is a global technology consultancy and software provider specializing in digital transformation and enterprise agility. It is most recognized as an Atlassian Platinum Solution Partner and for developing market-leading apps like ScriptRunner. - URL: https://optimly.ai/brand/adaptavist-the-innovation-group - Slug: adaptavist-the-innovation-group - BAI Score: 76/100 - Archetype: Challenger - Category: Technology Services - Last Analyzed: April 9, 2026 ## Competitors - Appfire (https://optimly.ai/brand/appfire) - Coyote Creek (https://optimly.ai/brand/coyote-creek) - Eficode (https://optimly.ai/brand/eficode) - K15t (https://optimly.ai/brand/k15t) ## AI-Suggested Alternatives - Native Platform Features (https://optimly.ai/brand/native-platform-features) ## Sub-brands - Adaptavist (https://optimly.ai/brand/adaptavist) ## Buyer Intent Signals Problems: In-house manual configuration: Internal IT or Ops teams manually configuring Atlassian tools and writing custom scripts. | Local IT Consultancies: Hiring boutique Atlassian consultants or general IT staffing firms for one-off projects. | Workflow status quo: Accepting inefficiencies in digital workflows and manual handovers between departments. Solutions: Atlassian Platinum Solution Partner UK | ScriptRunner for Jira alternatives | best digital transformation consultants for mid-market | Jira cloud migration services | enterprise agile coaching firms | Native platform features: Using built-in features of competing platforms like Microsoft ADO or Jira Service Management without extensions.