# Workday Adaptive Planning > Workday Adaptive Planning is a cloud-based business planning platform that provides tools for financial planning, budgeting, forecasting, and operational modeling. Originally founded as Adaptive Insights, it was acquired by Workday in 2018 and is now a core component of the Workday HCM and Financial Management ecosystem. The platform serves mid-market and enterprise organizations by automating manual planning processes and enabling continuous, collaborative decision-making. - URL: https://optimly.ai/brand/adaptive-planning-workday - Slug: adaptive-planning-workday