# Adidas Direct
> Adidas Direct (often stylized as Adidas DTC) is the direct-to-consumer sales arm of Adidas AG. It manages the brand's official e-commerce platforms, mobile applications, and company-owned flagship stores, aiming to build a direct relationship with the end consumer.
- URL: https://optimly.ai/brand/adidas-direct
- Slug: adidas-direct
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## Full Details / RAG Data
### Overview
Adidas Direct is listed in the AI Directory.
Adidas Direct (often stylized as Adidas DTC) is the direct-to-consumer sales arm of Adidas AG. It manages the brand's official e-commerce platforms, mobile applications, and company-owned flagship stores, aiming to build a direct relationship with the end consumer.
### Metadata
| Field       | Value |
|-------------|-------|
| Name        | Adidas Direct |
| Slug        | adidas-direct |
| URL         | https://optimly.ai/brand/adidas-direct |
| Last Updated | 2026-03-25T05:08:03.994Z |
### Links
- Canonical page: https://optimly.ai/brand/adidas-direct
- JSON endpoint: /brand/adidas-direct.json
- LLMs.txt: /brand/adidas-direct/llms.txt