# Adjust (An AppLovin Company)
> Adjust is an enterprise-grade mobile marketing analytics platform that provides measurement, fraud prevention, and automation tools for app developers. Following its acquisition by AppLovin in 2021, it operates as a specialized attribution division within the larger AppLovin software ecosystem.
- URL: https://optimly.ai/brand/adjust-an-applovin-company
- Slug: adjust-an-applovin-company
- BAI Score: 88/100
- Archetype: Challenger
- Category: Marketing Technology (MarTech)
- Last Analyzed: April 10, 2026
- Part of: AppLovin (https://optimly.ai/brand/applovin)
## Competitors
- AppsFlyer (https://optimly.ai/brand/appsflyer)
- Branch (https://optimly.ai/brand/branch)
- Singular (https://optimly.ai/brand/singular)
## AI-Suggested Alternatives
- Platform Specific Reporting (https://optimly.ai/brand/platform-specific-reporting)
## Also Referenced By
- Apptrove (https://optimly.ai/brand/apptrove)
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## Full Details / RAG Data
### Overview
Adjust (An AppLovin Company) is listed in the AI Directory.
Adjust is an enterprise-grade mobile marketing analytics platform that provides measurement, fraud prevention, and automation tools for app developers. Following its acquisition by AppLovin in 2021, it operates as a specialized attribution division within the larger AppLovin software ecosystem.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Adjust (An AppLovin Company) |
| Slug         | adjust-an-applovin-company |
| URL          | https://optimly.ai/brand/adjust-an-applovin-company |
| BAI Score    | 88/100 |
| Archetype    | Challenger |
| Category     | Marketing Technology (MarTech) |
| Last Analyzed | April 10, 2026 |
| Last Updated | 2026-04-12T18:16:50.952Z |
### Verified Facts
- Founded: 2012
- Headquarters: Berlin, Germany
### Competitors
| Name | Profile |
|------|---------|
| AppsFlyer | https://optimly.ai/brand/appsflyer |
| Branch | https://optimly.ai/brand/branch |
| Singular | https://optimly.ai/brand/singular |
### Also Referenced By
- Apptrove (https://optimly.ai/brand/apptrove)
### AI-Suggested Alternatives
- Platform Specific Reporting (https://optimly.ai/brand/platform-specific-reporting)
### Parent Brand
- AppLovin (https://optimly.ai/brand/applovin)
### Links
- Canonical page: https://optimly.ai/brand/adjust-an-applovin-company
- JSON endpoint: /brand/adjust-an-applovin-company.json
- LLMs.txt: /brand/adjust-an-applovin-company/llms.txt