{
  "slug": "adrsta-inc",
  "name": "Adrsta Inc.",
  "description": "Adrsta is an AI-native marketing science platform that unifies planning, optimization, experimentation, and measurement. It helps marketing teams plan budgets, optimize bids using first-party data, and prove what's driving real sales, moving from attribution guesses to incrementality confidence.",
  "url": "https://optimly.ai/brand/adrsta-inc",
  "websiteUrl": "https://adrsta.ai/",
  "logoUrl": "https://logo.clearbit.com/adrsta.ai",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Commercial Intelligence Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-02T03:51:00.863Z",
  "verifiedVitals": {
    "website": "https://adrsta.ai",
    "category": "Marketing Science Platform",
    "what_it_does": "Adrsta provides an AI-powered marketing science platform that unifies planning, optimization, experimentation, and measurement to help marketing teams plan budgets, optimize bids with first-party data, and prove what's driving real sales.",
    "primary_audience": "Marketing teams, Publishers, Marketers, and brands.",
    "core_product": "The Adrsta Platform, which includes three AI agents: MMM Agent (for forecasting outcomes and allocating budgets), Bid Optimizer Agent (for turning first-party signals into smarter bids), and Synthetic Control Agent (for measuring true incremental impact).",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Offers 'Pro', 'Growth', 'Enterprise', and 'Custom' plans, with access to one, two, or all three modules, and varying levels of support."
    },
    "parent_ownership": null
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789883513065
}