{"name":"AFL-CIO Employees Federal Credit Union","domain":"aflcioefcu.org","url":"https://optimly.ai/brand/afl-cio-employees-federal-credit-union","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"AFL-CIO Employees Federal Credit Union is a member-focused credit union providing savings, checking, loans, mortgage products, digital banking, financial counseling, and related services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"description","label":"Description","shape":"text","content":"A federal credit union serving eligible employees, retirees, affiliated union employees, and other individuals within its eligible field of membership.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To serve the financial needs of its membership and improve members' financial lives through accessible financial products, services, and support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://aflcioefcu.org","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Caring, supportive, educational, and member-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps members manage everyday banking, save, borrow, access digital financial services, improve credit, and address financial challenges.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Share savings and credit union membership services\nChecking and savings accounts\nConsumer, auto, mortgage, and IRA products\nOnline and mobile banking\nShared branching and ATM location services\n24/7 AMIE telephone teller service\nCredit counseling and fresh-start credit solutions\nFinancial education and calculators","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Regular Share Savings Account\nTeen Accounts for ages 13–17\nChecking accounts\nEarly ACH\nMember Advantage Loan\nMember Advantage Plus Loan\nPay Saver Loan\nFresh Start Loan","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"A Regular Share Savings Account can establish lifetime membership with as little as $5. Early ACH has no fees. Credit counseling is provided at no charge to members. Several loan programs charge a non-refundable $25 application fee, whether or not credit is extended; loan rates and terms vary by product.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial services and credit unions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individuals eligible for membership, including current or retired employees of the credit union, individuals in an eligible field of membership, and employees of affiliated unions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Eligible employees, retirees, and affiliated union employees seeking member-based banking, savings, lending, digital banking, and credit-improvement services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening a savings account and establishing credit union membership\nManaging accounts through online or mobile banking\nReceiving paychecks early through Early ACH\nApplying for auto, mortgage, consumer, or fresh-start loans\nBuilding savings through share, IRA, or certificate products\nObtaining confidential credit counseling\nRebuilding credit and addressing collections, liens, judgments, or charge-offs\nUsing financial calculators for loan, mortgage, and savings planning","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Lifetime credit union membership\nAccess to everyday banking and digital account services\nEarlier access to paychecks through Early ACH\nAccess to loans designed for credit-challenged members\nImproved credit management and financial health\nPotential savings through mortgage and loan planning\nAccess to financial education and counseling","source_type":"1p_website","source_label":"Brand's website","source_url":"https://aflcioefcu.org","updated_at":"2026-11-07T07:15:14.597229+00:00"}]}],"last_refreshed_at":"2026-11-07T07:15:14.610774+00:00","last_changed_at":"2026-11-07T07:15:14.622654+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=19ad518a-d86b-4bb7-81c3-0fb8e17354f1"}