{
  "slug": "alice",
  "name": "Alice",
  "description": "Alice is a hotel operations platform that streamlines staff communication, task management, and guest services to enhance efficiency and guest satisfaction within the hospitality industry. It is a product of Actabl.",
  "url": "https://optimly.ai/brand/alice",
  "websiteUrl": "https://auth.aliceapp.com/",
  "logoUrl": "https://logo.clearbit.com/auth.aliceapp.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Hotel Guest Experience Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-27T14:46:03.075Z",
  "verifiedVitals": {
    "website": "https://auth.aliceapp.com",
    "what_it_does": "ALICE by Actabl is an all-in-one hotel operations platform that unifies staff and guests to seamlessly handle requests, streamlines task management, internal communication, and guest engagement. It offers solutions for housekeeping, service delivery, guest services, guest messaging, concierge features (including package management and digital itineraries), and staff collaboration. The platform aims to optimize operations, increase productivity, and enhance guest satisfaction for hotels.",
    "core_product": "The core product is the ALICE hotel operations platform, a comprehensive mobile-first solution for managing various aspects of hotel operations.",
    "parent_ownership": "ALICE was acquired by Actabl in 2022. Actabl was formed in 2022 by bringing together ProfitSword, Hotel Effectiveness, ALICE, and Transcendent. Actabl is owned by the private equity firm Alpine Investors, operating through its subsidiary Alpine Software Group."
  },
  "intentTags": {
    "problemIntents": [
      "Inefficient hotel staff communication",
      "Manual hotel operations workflows",
      "Suboptimal guest service response times",
      "Need for secure access to hotel management platforms"
    ],
    "solutionIntents": [
      "Streamlining hotel operations",
      "Improving staff productivity in hotels",
      "Enhancing hotel guest experience through technology",
      "Implementing secure multi-factor authentication for hotel systems"
    ],
    "evaluationIntents": [
      "Comparing hotel operations software",
      "Evaluating hospitality management platforms",
      "Reviewing staff communication tools for hotels",
      "Assessing security features in hotel tech solutions"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1787909349378
}