# Alphabet (Google)
> Alphabet Inc. is a multinational conglomerate and the parent company of Google and several former Google subsidiaries. Its flagship subsidiary, Google, specializes in Internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware.
- URL: https://optimly.ai/brand/alphabet-google
- Slug: alphabet-google
- BAI Score: 98/100
- Archetype: Challenger
- Category: Technology
- Last Analyzed: April 10, 2026
## Competitors
- Amazon Web Services (AWS) (https://optimly.ai/brand/amazon-aws)
- Duckduckgo (https://optimly.ai/brand/duckduckgo)
## Also Referenced By
- IAC (InterActiveCorp) (https://optimly.ai/brand/iac-interactivecorp)
- Meta (https://optimly.ai/brand/meta)
## Sub-brands
- Google Cloud Platform (GCP) (https://optimly.ai/brand/google-cloud-platform-gcp)