{"name":"Alrajhi Bank","domain":"alrajhibank.com.sa","url":"https://optimly.ai/brand/alrajhi-bank","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Alrajhi Bank is a Saudi banking institution offering personal banking products, financing, cards, insurance, rewards, and digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"description","label":"Description","shape":"text","content":"Alrajhi Bank provides banking services and financial products for customers’ daily needs and future aspirations. Its website presents personal accounts, cards, insurance, personal, real-estate and vehicle financing, rewards programs, and more than 200 services through the Alrajhi banking app. The bank reports more than 19 million customer accounts, 4,322 ATMs, and 537 branches across the Kingdom.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide customers with the best services and products for their financial needs, while delivering easy and secure digital services that support their daily needs and ambitions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://alrajhibank.com.sa","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Customer-focused, aspirational, accessible, and promotional.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1957","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps customers manage everyday banking and pursue financial goals through accounts, cards, financing, insurance, rewards, and secure digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking accounts\nPayment and credit cards\nPersonal, real-estate, and vehicle financing\nInsurance products\nRewards and loyalty programs\nDigital banking through the Alrajhi banking app\nBanking services through branches and ATMs\nIntegrated financial services through affiliated companies and partners","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Personal accounts\nMada cards and other cards\nInsurance\nPersonal financing\nReal-estate financing\nVehicle financing\nMokafaa rewards program\nTasaheel program","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Personal banking customers in Saudi Arabia; the website also references small, medium, and micro enterprises.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals seeking everyday banking, payment cards, financing, insurance, rewards, and digital banking services in Saudi Arabia.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening a bank account through the app\nManaging everyday banking needs digitally\nApplying for payment cards\nApplying for personal, real-estate, or vehicle financing\nPurchasing insurance\nEarning and redeeming rewards points through Mokafaa\nAccessing banking services through branches and ATMs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Convenient access to banking products and services\nSecure digital banking access\nSupport for daily financial needs\nSupport for future financial ambitions\nAbility to earn and redeem loyalty points\nAccess to a broad branch, ATM, and digital service network","source_type":"1p_website","source_label":"Brand's website","source_url":"https://alrajhibank.com.sa","updated_at":"2026-11-06T22:27:29.890397+00:00"}]}],"last_refreshed_at":"2026-11-06T22:27:29.900026+00:00","last_changed_at":"2026-11-06T22:27:29.907607+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=0be577d5-ed1b-416a-8ba8-b91ceb4712cf"}