# Alrajhi Bank

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-06.

- **Brand record:** https://optimly.ai/brand/alrajhi-bank
- **Dataset:** https://optimly.ai/brand/alrajhi-bank.json
- **Markdown:** https://optimly.ai/brand/alrajhi-bank/llms.txt
- **Official website:** https://alrajhibank.com.sa
- **Slug:** alrajhi-bank
- **Categories:** fintech-financial-services

## Overview

- **Tagline:** Alrajhi Bank is a Saudi banking institution offering personal banking products, financing, cards, insurance, rewards, and digital banking services.
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Description:** Alrajhi Bank provides banking services and financial products for customers’ daily needs and future aspirations. Its website presents personal accounts, cards, insurance, personal, real-estate and vehicle financing, rewards programs, and more than 200 services through the Alrajhi banking app. The bank reports more than 19 million customer accounts, 4,322 ATMs, and 537 branches across the Kingdom.
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

## Identity

- **Mission:** To provide customers with the best services and products for their financial needs, while delivering easy and secure digital services that support their daily needs and ambitions.
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Website:** https://alrajhibank.com.sa
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Voice & tone:** Customer-focused, aspirational, accessible, and promotional.
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Founded:** 1957
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

## Offerings

- **Problem solved:** Helps customers manage everyday banking and pursue financial goals through accounts, cards, financing, insurance, rewards, and secure digital banking services.
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Core capabilities:**
  - Personal banking accounts
  - Payment and credit cards
  - Personal, real-estate, and vehicle financing
  - Insurance products
  - Rewards and loyalty programs
  - Digital banking through the Alrajhi banking app
  - Banking services through branches and ATMs
  - Integrated financial services through affiliated companies and partners
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Products / SKUs:**
  - Personal accounts
  - Mada cards and other cards
  - Insurance
  - Personal financing
  - Real-estate financing
  - Vehicle financing
  - Mokafaa rewards program
  - Tasaheel program
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

## Audience

- **Target industry:** Banking and financial services
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Customer base:** Personal banking customers in Saudi Arabia; the website also references small, medium, and micro enterprises.
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Ideal customer profile:** Individuals seeking everyday banking, payment cards, financing, insurance, rewards, and digital banking services in Saudi Arabia.
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Use cases:**
  - Opening a bank account through the app
  - Managing everyday banking needs digitally
  - Applying for payment cards
  - Applying for personal, real-estate, or vehicle financing
  - Purchasing insurance
  - Earning and redeeming rewards points through Mokafaa
  - Accessing banking services through branches and ATMs
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

- **Customer outcomes:**
  - Convenient access to banking products and services
  - Secure digital banking access
  - Support for daily financial needs
  - Support for future financial ambitions
  - Ability to earn and redeem loyalty points
  - Access to a broad branch, ATM, and digital service network
Source: Brand's website (https://alrajhibank.com.sa) · 2026-11-06

Page last updated 2026-11-06.

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