# Amazon.com, Inc. > Amazon.com, Inc. is an American multinational technology company focusing on e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. It is considered one of the Big Five American technology companies and has radically altered global supply chains and consumer behavior. - URL: https://optimly.ai/brand/amazon - Logo: https://logo.clearbit.com/amazon.com - Slug: amazon - BAI Score: 98/100 - Archetype: Challenger - Category: Technology & Retail Conglomerate - Last Analyzed: April 10, 2026 - Part of: Amazoncom Inc (https://optimly.ai/brand/amazoncom-inc) ## Competitors - Alibaba Group Holding Limited (https://optimly.ai/brand/alibaba-group) - Google (https://optimly.ai/brand/google) - Microsoft (https://optimly.ai/brand/microsoft) - Netflix (https://optimly.ai/brand/netflix) - Walmart (https://optimly.ai/brand/walmart) ## AI-Suggested Alternatives - Brick And Mortar Retail (https://optimly.ai/brand/brick-and-mortar-retail) ## Also Referenced By - Target (https://optimly.ai/brand/target) - Adorama Inc. (https://optimly.ai/brand/adorama) - Walmart / Sam's Club (https://optimly.ai/brand/walmart-sam-s-club) - Big Box Retailers Best Buywalmart (https://optimly.ai/brand/big-box-retailers-best-buywalmart) - Big Box Retailers Ikea Target (https://optimly.ai/brand/big-box-retailers-ikea-target) - Big Box General Retailers Walmarttarget (https://optimly.ai/brand/big-box-general-retailers-walmarttarget) - Big Box Retail Shopping (https://optimly.ai/brand/big-box-retail-shopping) - Big Box Retailers Home Depotlowes (https://optimly.ai/brand/big-box-retailers-home-depotlowes) - Big Box Retailers Targethome Depot (https://optimly.ai/brand/big-box-retailers-targethome-depot) - Big Box Retailers Walmarttarget (https://optimly.ai/brand/big-box-retailers-walmarttarget) - Big Box Generalists (https://optimly.ai/brand/big-box-generalists) - Adorama Camera (https://optimly.ai/brand/adorama-camera) - Best Buy Co., Inc. (https://optimly.ai/brand/best-buy-corportation) - Best Buy Co., Inc. (https://optimly.ai/brand/best-buy-co) - B&H Photo Video (https://optimly.ai/brand/b-h-photo-video) ## Sub-brands - Amazon Prime (https://optimly.ai/brand/amazon-prime) - Amazon Web Services (AWS) (https://optimly.ai/brand/amazon-web-services-aws) - Whole Foods Market (https://optimly.ai/brand/whole-foods-market)