# Amplify Education > Amplify Education is a curriculum and assessment company that provides digital-forward instructional materials for K-12 students. Originally founded as Wireless Generation, the company specializes in literacy, math, and science programs that utilize data-driven insights to personalize learning. - URL: https://optimly.ai/brand/amplify-education - Slug: amplify-education - BAI Score: 74/100 - Archetype: Challenger - Category: Education Technology - Last Analyzed: April 11, 2026 ## Also Referenced By - Discovery Education (https://optimly.ai/brand/discovery-education) ## Buyer Intent Signals Problems: Traditional Textbooks & Paper Materials: Using traditional physical textbooks, paper-based assessments, and manual grading systems. | In-house Curriculum Development: Developing custom curriculum and assessment tools using internal instructional design teams. | Legacy Curriculum Maintenance: Continuing with outdated, non-digital-first legacy curriculum suites that do not offer real-time data. Solutions: Science of Reading literacy curriculum | mCLASS literacy assessment providers | digital K-12 science curriculum | best middle school math curriculum | K-12 adaptive learning platforms | Open Educational Resources (OER) Mashup: Utilizing a patchwork of free resources like Khan Academy, Teachers Pay Teachers, and YouTube.