# Analytic Mix, Inc > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 2, 2026. > Analytic Mix provides AI-assisted marketing measurement, multi-touch attribution (MTA), and real-world data (RWD) analytics specifically for life sciences companies. They blend Bayesian Marketing Mix Modeling (MMM) with identity-based attribution to help brand and access teams understand the impact of HCP and patient investments on NBRx, TRx, and access outcomes without black-box models. - Business Profile: https://optimly.ai/brand/analytic-mix-inc - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://analyticmix.com/ - Logo: https://logo.clearbit.com/analyticmix.com - Slug: analytic-mix-inc - Category: Healthcare Advertising & Marketing Platforms - Last Analyzed: September 2, 2026