{"name":"Andrew Marc","domain":"andrewmarc.com","url":"https://optimly.ai/brand/andrew-marc","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Designer outerwear brand offering fashion-forward garments that combine style and function.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"description","label":"Description","shape":"text","content":"Andrew Marc has been a maker of designer outerwear since 1982, with a heritage in luxury leather jackets and collections designed to embrace the elements while expressing modern style. Its AM Sport label offers active and casual lifestyle apparel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To curate outerwear that embraces the elements while representing a modern sense of style, combining fashion, function, versatility, and craftsmanship.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://andrewmarc.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Modern, confident, functional, fashion-forward, and centered on bold luxury.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1982","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides versatile outerwear and lifestyle clothing that combines protection from the elements with everyday style, including options for active and casual lifestyles.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Designer outerwear\nLuxury leather jacket design\nFashion and function integration\nActive and casual lifestyle apparel\nOuterwear craftsmanship and seasonal collection curation","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Designer outerwear\nLuxury leather jackets\nEveryday outerwear\nAM Sport active and casual lifestyle apparel","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Fashion and apparel","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers seeking designer outerwear and versatile clothing for everyday, active, and casual lifestyles.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Style-conscious consumers looking for functional, versatile outerwear and active-casual apparel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Everyday outerwear\nProtection from the elements\nBuilding versatile wardrobes\nActive lifestyle dressing\nCasual lifestyle dressing","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to outerwear that combines fashion and function\nVersatile garments that integrate into everyday wardrobes and lifestyles\nBold luxury styling for functional everyday wear\nActive and casual clothing options","source_type":"1p_website","source_label":"Brand's website","source_url":"https://andrewmarc.com","updated_at":"2026-11-07T05:24:37.871209+00:00"}]}],"last_refreshed_at":"2026-11-07T05:24:38.495346+00:00","last_changed_at":"2026-11-07T05:24:39.507272+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=1e953035-ecfb-48b1-9b44-2c36f46d3e41"}