{"name":"Apple Farm Inn","domain":"applefarm.com","url":"https://optimly.ai/brand/apple-farm-inn","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Apple Farm Inn is a charming boutique hotel in San Luis Obispo, California, offering unique accommodations, wine-country hospitality, and convenient access to Central Coast attractions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"description","label":"Description","shape":"text","content":"Apple Farm Inn provides lodging in three distinct areas: the main Inn, Trellis Court Motel, and the historic Millhouse. Accommodations include fireplaces, complimentary Wi-Fi, seating areas, refrigerators or mini-fridges, and varied room configurations. The property also features a heated pool, hot tub, daily complimentary wine tasting, fresh-baked cookies, lobby coffee and cider, on-site dining at Apple Farm Restaurant, and access to nearby wineries, beaches, downtown San Luis Obispo, and Cal Poly.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Wine Country Hospitality, Deluxe Lodging, and Honest Value are the guiding principles behind Apple Farm Inn.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://applefarm.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, nostalgic, welcoming, romantic, and centered on wine-country hospitality.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"San Luis Obispo, California","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides comfortable, distinctive lodging and a convenient home base for visitors exploring San Luis Obispo and California’s Central Coast.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Boutique hotel and motel-style lodging\nMultiple accommodation types across the Inn, Trellis Court, and Millhouse\nGuest amenities including fireplaces, Wi-Fi, pool, and hot tub\nDaily complimentary wine tasting\nOn-site dining at Apple Farm Restaurant\nDog-friendly lodging in select Trellis Court rooms\nAccessible rooms in the Inn building\neGift cards for lodging and accommodations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Inn Rooms\nTrellis Court rooms and family suites\nMillhouse rooms and suites\nApple Farm Restaurant dining\neGift cards","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Select dog-friendly Trellis Court rooms have an additional $50 pet fee per night. Room rates are not provided.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality and lodging","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Couples, families, business travelers, leisure travelers, and guests visiting San Luis Obispo, Central Coast beaches, wineries, Cal Poly, and local attractions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers seeking boutique or distinctive lodging in San Luis Obispo, including couples on romantic getaways, families, business travelers, and guests exploring California wine country.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Romantic weekends and getaways\nFamily vacations and group lodging\nBusiness travel\nExploring San Luis Obispo and Central Coast attractions\nWine-country visits and wine tasting\nBeach trips to Avila Beach and Pismo Beach\nCal Poly visits\nRelaxing stays with access to a pool, hot tub, gardens, and on-site dining","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Comfortable lodging in a quiet, garden-centered setting\nConvenient access to downtown San Luis Obispo, wineries, beaches, and attractions\nA choice of boutique, motel-style, and historic mill accommodations\nA relaxing stay with fireplaces, pool, hot tub, and hospitality amenities\nA memorable wine-country and Central Coast travel experience","source_type":"1p_website","source_label":"Brand's website","source_url":"https://applefarm.com","updated_at":"2026-11-08T02:51:51.639077+00:00"}]}],"last_refreshed_at":"2026-11-08T02:51:51.645437+00:00","last_changed_at":"2026-11-08T02:51:51.653133+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=80a02757-d4a1-4e6d-a20f-286127bb86e1"}