{
  "slug": "approach-guides",
  "name": "Approach Guides",
  "description": "Approach Guides provides a co-branding platform that enables brands to empower their distributed sales partners (advisors, dealers, retailers) with personalized, brand-approved content and co-branded websites to generate demand, track engagement, and route private leads, enhancing partner-led selling.",
  "url": "https://optimly.ai/brand/approach-guides",
  "websiteUrl": "https://approachguides.com/",
  "logoUrl": "https://logo.clearbit.com/approachguides.com",
  "baiScore": 55,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Distributed Marketing Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-02T23:11:58.200Z",
  "verifiedVitals": {
    "website": "https://approachguides.com",
    "category": "Marketing Technology",
    "what_it_does": "Approach Guides provides a platform for partner-led demand generation, enabling brands to equip their advisors, dealers, or retailers with co-branded content and websites that they can personalize and share to drive engagement and leads, while maintaining brand control and tracking performance.",
    "primary_audience": "Brands that sell through people, including luxury brands and those with trade partners such as advisors, dealers, retailers, designers, and other distributed sellers.",
    "core_product": "A co-branding platform offering co-branded content experiences (marketing pages) and co-branded websites that allow partners to market and sell while keeping both the brand and partner visible."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789923697643
}