{
  "slug": "asphalt-green",
  "name": "Asphalt Green",
  "description": "Asphalt Green is a non-profit organization dedicated to assisting individuals of all ages and fitness levels in achieving health through a variety of sports and fitness programs. It operates two primary campuses in Manhattan and is widely recognized for its elite aquatic facilities and community-driven mission to provide free programs to underserved New Yorkers.",
  "url": "https://optimly.ai/brand/asphalt-green",
  "logoUrl": "",
  "baiScore": 68,
  "archetype": "Challenger",
  "category": "Non-profit Organization",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "92nd-street-y-92ny",
      "name": "92nd Street Y 92ny"
    },
    {
      "slug": "chelsea-piers",
      "name": "Chelsea Piers"
    },
    {
      "slug": "equinox",
      "name": "Equinox"
    }
  ],
  "inboundCompetitors": [
    {
      "slug": "92nd-street-y-92ny-sports",
      "name": "92nd Street Y (92NY) Sports"
    }
  ],
  "aiAlternatives": [
    {
      "slug": "commercial-health-clubs",
      "name": "Commercial Health Clubs"
    }
  ],
  "parentBrand": {
    "slug": "independent",
    "name": "Independent"
  },
  "subBrands": [],
  "updatedAt": "2026-04-09T21:00:47.83+00:00",
  "verifiedVitals": {
    "website": "asphaltgreen.org",
    "founded": "1973",
    "headquarters": "New York, NY",
    "pricing_model": "Subscription (Membership) and Fee-for-service (Classes/Camps).",
    "core_products": "Memberships, Swim Lessons, Youth Sports Leagues, Summer Camps, Personal Training.",
    "key_differentiator": "The only non-profit in NYC combining Olympic-caliber athletic facilities with a mission to provide free community sports programming.",
    "target_markets": "NYC families, fitness enthusiasts, competitive swimmers, and underserved NYC youth.",
    "employee_count": "Not publicly available",
    "funding_stage": "Not publicly available",
    "subcategory": "Sports & Recreation"
  },
  "timestamp": 1776027021624
}