# Athene

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07.

- **Brand record:** https://optimly.ai/brand/athene
- **Dataset:** https://optimly.ai/brand/athene.json
- **Markdown:** https://optimly.ai/brand/athene/llms.txt
- **Official website:** https://athene.com
- **Slug:** athene
- **Categories:** fintech-financial-services

## Overview

- **Tagline:** Athene is a retirement services company providing annuities and other retirement solutions designed to help people build savings and create guaranteed retirement income.
Source: Brand's website (https://athene.com) · 2026-11-07

- **Description:** Athene provides retirement savings and income products and strategies for individuals, financial professionals, institutional investors and companies. Its offerings include retail annuities, funding agreements, pension group annuities and flow reinsurance.
Source: Brand's website (https://athene.com) · 2026-11-07

## Identity

- **Mission:** To help people build remarkable retirements by providing products that can grow savings and help create a retirement paycheck, while helping companies protect retirement savings for customers and employees.
Source: Brand's website (https://athene.com) · 2026-11-07

- **Website:** https://athene.com
Source: Brand's website (https://athene.com) · 2026-11-07

- **Voice & tone:** Supportive, educational, confidence-building and retirement-focused.
Source: Brand's website (https://athene.com) · 2026-11-07

- **Founded:** 2009
Source: Brand's website (https://athene.com) · 2026-11-07

- **Parent ownership:** Athene is part of Apollo, a global alternative asset manager.
Source: Brand's website (https://athene.com) · 2026-11-07

## Offerings

- **Problem solved:** Athene helps individuals create dependable retirement income and protect savings, and helps companies and institutions manage retirement liabilities and secure promised benefits for retirees and employees.
Source: Brand's website (https://athene.com) · 2026-11-07

- **Core capabilities:**
  - Retail annuities
  - Guaranteed retirement income solutions
  - Funding agreements
  - Pension group annuities and pension risk transfers
  - Flow reinsurance
  - Retirement savings strategies and educational resources
  - Retirement industry advocacy
Source: Brand's website (https://athene.com) · 2026-11-07

- **Products / SKUs:**
  - Retail annuities
  - Funding agreements
  - Pension group annuities
  - Flow reinsurance
Source: Brand's website (https://athene.com) · 2026-11-07

## Audience

- **Target industry:** Retirement services and insurance
Source: Brand's website (https://athene.com) · 2026-11-07

- **Customer base:** Retirees and individuals planning for retirement; financial professionals; institutional investors; companies and pension plan sponsors.
Source: Brand's website (https://athene.com) · 2026-11-07

- **Ideal customer profile:** Individuals seeking retirement savings protection and guaranteed income, financial professionals selling annuities, institutional investors, and organizations seeking pension risk transfer or retirement savings solutions.
Source: Brand's website (https://athene.com) · 2026-11-07

- **Use cases:**
  - Building retirement savings
  - Creating guaranteed lifetime retirement income
  - Protecting savings during market volatility
  - Transferring pension liabilities to an insurer
  - Providing retirement security to pension plan participants
  - Managing retirement planning, tax and estate-planning considerations
  - Reinsuring insurance company liabilities
Source: Brand's website (https://athene.com) · 2026-11-07

- **Customer outcomes:**
  - More dependable retirement income
  - Protected retirement savings
  - Greater confidence in retirement planning
  - Companies able to secure promised pension benefits
  - Reduced pension plan liability and market risk
  - Access to retirement education and planning resources
Source: Brand's website (https://athene.com) · 2026-11-07

Page last updated 2026-11-07.

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