{
  "slug": "athletics",
  "name": "Athletics",
  "description": "Athletics is a brand innovation studio that helps clients design their place in the world by transforming their ambition into a sharp vision and providing the tools to bring it to life. They partner with industry leaders across sectors to build lasting brand value with purpose and originality, integrating designers, strategists, and technologists.",
  "url": "https://optimly.ai/brand/athletics",
  "websiteUrl": "https://athleticsnyc.com/",
  "logoUrl": "https://logo.clearbit.com/athleticsnyc.com",
  "baiScore": 27.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Brand Strategy and Design Services",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-03T13:23:58.527Z",
  "verifiedVitals": {
    "website": "https://athleticsnyc.com",
    "category": "Brand Innovation Studio",
    "what_it_does": "Athletics is a brand innovation studio that helps clients design their place in the world by transforming their ambition into a clear vision and providing the tools to realize it. They partner with industry leaders across various sectors to build lasting brand value with purpose and originality through design, strategy, and technology.",
    "primary_audience": "Brands with ambition and industry leaders across sectors."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789923747611
}