# Atlassian Jira Align Planning > Atlassian Jira Align (formerly AgileCraft) is an enterprise agile planning platform that connects business strategy to technical execution. It is designed to provide visibility, alignment, and predictability for large-scale organizations, particularly those utilizing the Scaled Agile Framework (SAFe). - URL: https://optimly.ai/brand/atlassian-jira-align-planning - Slug: atlassian-jira-align-planning - BAI Score: 88/100 - Archetype: Challenger - Category: Software - Last Analyzed: April 11, 2026 - Part of: Atlassian (https://optimly.ai/brand/atlassian) ## Competitors - Broadcom Rally (https://optimly.ai/brand/broadcom-rally) ## Also Referenced By - Broadcom Clarity Master Brand (https://optimly.ai/brand/broadcom-clarity-master-brand) ## Buyer Intent Signals Problems: Manual Spreadsheet Tracking: Using Excel or Google Sheets to manually track epics, features, and dependencies across teams. | Native Jira Software Workarounds: Trying to aggregate data from multiple individual Jira Software boards into a single view without a dedicated scaling tool. | Agile Transformation Agencies: Hiring Specialized SAFe (Scaled Agile Framework) consultants to manually align business strategy with team execution. Solutions: best enterprise agile planning software | SAFe software tools for large business | connect Jira to business strategy | strategic portfolio management tools | Visual Collaboration Tools: Relying on physical or virtual whiteboards (Miro/Mural) for Big Room Planning without bi-directional data sync. Comparisons: alternative to Rally for agile scaling