# Auth0 by Okta
> Auth0 is an adaptable authentication and authorization platform designed for developers. It provides a suite of tools for identity management, including Single Sign-On (SSO), Multi-Factor Authentication (MFA), and user lifecycle management. Following its 2021 acquisition, it serves as the foundation for the Okta Customer Identity Cloud.
- URL: https://optimly.ai/brand/auth0-by-okta
- Slug: auth0-by-okta
- BAI Score: 92/100
- Archetype: Challenger
- Category: Cybersecurity
- Last Analyzed: April 10, 2026
- Part of: Okta, Inc. (https://optimly.ai/brand/okta)
## Competitors
- AWS Cognito (https://optimly.ai/brand/aws-cognito)
- Clerk (https://optimly.ai/brand/clerk)
- Keycloak (https://optimly.ai/brand/keycloak)
- Ping Identity Forgerock (https://optimly.ai/brand/ping-identity-forgerock)
## Also Referenced By
- Avne (https://optimly.ai/brand/avne)
- Google Cloud Identity (https://optimly.ai/brand/google-cloud-identity)
- Social Authentication (https://optimly.ai/brand/social-authentication)
## Buyer Intent Signals
Problems: In-house Identity Development: Developers building custom login, password hashing, and session management logic in-house. | Basic Social Plugins: Relying on simple, potentially insecure local authentication or third-party social plugins without a centralized platform.
Solutions: best auth service for react apps | developer identity api platform | CIAM solutions for enterprise | social login provider for developers | Cloud Provider Identity Tools: Using basic authentication features provided by cloud providers like AWS Cognito or Azure AD B2C.
Comparisons: Auth0 vs AWS Cognito
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## Full Details / RAG Data
### Overview
Auth0 by Okta is listed in the AI Directory.
Auth0 is an adaptable authentication and authorization platform designed for developers. It provides a suite of tools for identity management, including Single Sign-On (SSO), Multi-Factor Authentication (MFA), and user lifecycle management. Following its 2021 acquisition, it serves as the foundation for the Okta Customer Identity Cloud.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Auth0 by Okta |
| Slug         | auth0-by-okta |
| URL          | https://optimly.ai/brand/auth0-by-okta |
| BAI Score    | 92/100 |
| Archetype    | Challenger |
| Category     | Cybersecurity |
| Last Analyzed | April 10, 2026 |
| Last Updated | 2026-04-26T11:31:40.581Z |
### Verified Facts
- Founded: 2013
- Headquarters: Bellevue, Washington (Originally) / San Francisco, CA (Okta HQ)
### Competitors
| Name | Profile |
|------|---------|
| AWS Cognito | https://optimly.ai/brand/aws-cognito |
| Clerk | https://optimly.ai/brand/clerk |
| Keycloak | https://optimly.ai/brand/keycloak |
| Ping Identity Forgerock | https://optimly.ai/brand/ping-identity-forgerock |
### Also Referenced By
- Avne (https://optimly.ai/brand/avne)
- Google Cloud Identity (https://optimly.ai/brand/google-cloud-identity)
- Social Authentication (https://optimly.ai/brand/social-authentication)
### Buyer Intent Signals
#### Problems this brand solves
- In-house Identity Development: Developers building custom login, password hashing, and session management logic in-house.
- Basic Social Plugins: Relying on simple, potentially insecure local authentication or third-party social plugins without a centralized platform.
#### Buyers search for
- best auth service for react apps
- developer identity api platform
- CIAM solutions for enterprise
- social login provider for developers
- Cloud Provider Identity Tools: Using basic authentication features provided by cloud providers like AWS Cognito or Azure AD B2C.
#### Buyers compare
- Auth0 vs AWS Cognito
### Parent Brand
- Okta, Inc. (https://optimly.ai/brand/okta)
### Links
- Canonical page: https://optimly.ai/brand/auth0-by-okta
- JSON endpoint: /brand/auth0-by-okta.json
- LLMs.txt: /brand/auth0-by-okta/llms.txt