# Auth0 (by Okta)
> Auth0 is a cloud-based platform that provides tools for developers to integrate authentication and authorization services into their applications. Founded in 2013 and acquired by Okta in 2021, it is now a primary component of the Okta Customer Identity Cloud.
- URL: https://optimly.ai/brand/auth0-okta
- Slug: auth0-okta
- BAI Score: 94/100
- Archetype: Challenger
- Category: Software
- Last Analyzed: April 10, 2026
## Competitors
- Amazon Cognito (https://optimly.ai/brand/amazon-cognito)
- Clerk (https://optimly.ai/brand/clerk)
- Ping Identity (https://optimly.ai/brand/ping-identity)
## AI-Suggested Alternatives
- Consultancyagency Build Out (https://optimly.ai/brand/consultancyagency-build-out)
## Also Referenced By
- IBM Security Verify (https://optimly.ai/brand/ibm-security-verify)
- WorkOS (https://optimly.ai/brand/workos)
- Ping Identity Forgerock (https://optimly.ai/brand/ping-identity-forgerock)
- Keycloak (https://optimly.ai/brand/keycloak)
- Application Native Auth (https://optimly.ai/brand/application-native-auth)
## Buyer Intent Signals
Problems: Custom In-house Development: Large enterprises often build custom authentication systems using internal software engineering teams and open-source libraries (e.g., Passport.js, Spring Security). | Consultancy/Agency Build-out: Hiring cybersecurity or specialized software agencies to build and maintain bespoke identity management systems.
Solutions: best auth provider for developers | customer identity cloud solutions | how to implement oauth 2.0 in react | enterprise CIAM vendors | secure login for saas applications | social login provider comparison | Keycloak (Open Source) Building: Organizations may utilize open-source identity servers like Keycloak to manage authentication without a commercial vendor.
Comparisons: okta vs auth0 differences | auth0 pricing post okta acquisition
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## Full Details / RAG Data
### Overview
Auth0 (by Okta) is listed in the AI Directory.
Auth0 is a cloud-based platform that provides tools for developers to integrate authentication and authorization services into their applications. Founded in 2013 and acquired by Okta in 2021, it is now a primary component of the Okta Customer Identity Cloud.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Auth0 (by Okta) |
| Slug         | auth0-okta |
| URL          | https://optimly.ai/brand/auth0-okta |
| BAI Score    | 94/100 |
| Archetype    | Challenger |
| Category     | Software |
| Last Analyzed | April 10, 2026 |
| Last Updated | 2026-04-24T11:46:02.895Z |
### Verified Facts
- Founded: 2013
- Headquarters: Bellevue, Washington, USA (Now part of San Francisco-based Okta)
### Competitors
| Name | Profile |
|------|---------|
| Amazon Cognito | https://optimly.ai/brand/amazon-cognito |
| Clerk | https://optimly.ai/brand/clerk |
| Ping Identity | https://optimly.ai/brand/ping-identity |
### Also Referenced By
- IBM Security Verify (https://optimly.ai/brand/ibm-security-verify)
- WorkOS (https://optimly.ai/brand/workos)
- Ping Identity Forgerock (https://optimly.ai/brand/ping-identity-forgerock)
- Keycloak (https://optimly.ai/brand/keycloak)
- Application Native Auth (https://optimly.ai/brand/application-native-auth)
### AI-Suggested Alternatives
- Consultancyagency Build Out (https://optimly.ai/brand/consultancyagency-build-out)
### Buyer Intent Signals
#### Problems this brand solves
- Custom In-house Development: Large enterprises often build custom authentication systems using internal software engineering teams and open-source libraries (e.g., Passport.js, Spring Security).
- Consultancy/Agency Build-out: Hiring cybersecurity or specialized software agencies to build and maintain bespoke identity management systems.
#### Buyers search for
- best auth provider for developers
- customer identity cloud solutions
- how to implement oauth 2.0 in react
- enterprise CIAM vendors
- secure login for saas applications
- social login provider comparison
- Keycloak (Open Source) Building: Organizations may utilize open-source identity servers like Keycloak to manage authentication without a commercial vendor.
#### Buyers compare
- okta vs auth0 differences
- auth0 pricing post okta acquisition
### Links
- Canonical page: https://optimly.ai/brand/auth0-okta
- JSON endpoint: /brand/auth0-okta.json
- LLMs.txt: /brand/auth0-okta/llms.txt