{"name":"Award-Winning VFX & Post-Production Studio","domain":"upp.cz","url":"https://optimly.ai/brand/award-winning-vfx-post-production-studio","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Award-winning visual effects and post-production house serving film, television and commercial productions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"description","label":"Description","shape":"text","content":"UPP is one of Europe's largest and most versatile visual effects and post-production houses. Established in 1994, it provides VFX, production and post-production services, virtual production, 3D scanning, advertising production and studio facilities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Helping filmmakers realize their vision on screen through visual effects, post-production and related production services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://upp.cz","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Creative, technologically driven, artist-led, collaborative and confident.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1994","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Prague, Czech Republic","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps filmmakers and production teams create, enhance, visualize and finish high-quality films, television projects, commercials and music videos by combining visual effects, production technology and post-production expertise.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Visual effects for film and television\nCG, VFX, AI production and postproduction for advertising\nVirtual production and real-time high-end VFX\nFull CG movies and pre/post visualization\n3D body, prop, object and environment scanning\nLiDAR, photogrammetry and drone scanning\nColour grading and on-set colour grading/DIT\nEditorial suites and picture editing","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Film and TV visual effects\nAdvertising and music video production\nVirtual production\nMilin Studio motion capture and film stages\nProduction and post services\n3D scanning","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Film, television, commercials and music videos.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Filmmakers, film and television productions, commercial advertisers and creative production partners.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Film, television and advertising production teams seeking visual effects, virtual production, 3D scanning, motion capture, colour, editorial, restoration or other production and post-production services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Feature film visual effects\nTelevision series and miniseries visual effects\nCommercial and advertising VFX\nMusic video production\nVirtual production and real-time VFX\nFull CG movie production\nPrevisualization and postvisualization\n3D scanning of actors, props, vehicles, sets and environments","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"High-quality visual effects and picture-related services\nFilmmakers can visualize projects in real time\nEfficient, tailored 3D scanning with rapid turnaround\nStreamlined dailies and on-set image workflows\nRestored film materials in 4K, 2K or HD\nCommercial projects delivered from concept art through final delivery\nProduction visions realized on screen","source_type":"1p_website","source_label":"Brand's website","source_url":"https://upp.cz","updated_at":"2026-11-07T05:19:46.249730+00:00"}]}],"last_refreshed_at":"2026-11-07T05:19:46.407941+00:00","last_changed_at":"2026-11-07T05:19:46.592248+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=64be8e1a-9372-44a2-9989-a88404d731c1"}