{
  "slug": "awardwallet",
  "name": "Awardwallet",
  "description": "AwardWallet tracks credit cards, loyalty points (from over 602 programs including airlines, hotels, and banks), and travel plans in a secure, convenient account. It helps users find their loyalty net worth, maximize points, and receive expiration reminders for points and benefits, while also organizing travel itineraries with real-time alerts.",
  "url": "https://optimly.ai/brand/awardwallet",
  "websiteUrl": "https://awardwallet.com/",
  "logoUrl": "https://logo.clearbit.com/awardwallet.com",
  "baiScore": 59.2,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Loyalty Program & Rewards Tracking Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-19T05:57:48.848Z",
  "verifiedVitals": {
    "website": "https://awardwallet.com",
    "category": "Loyalty Program Management, Travel Management",
    "what_it_does": "AwardWallet tracks credit cards, loyalty points, and travel plans in a secure account, allowing users to access their loyalty net worth from anywhere. It supports over 602 loyalty programs, including credit cards, airlines, hotels, trains, cruises, dining, rentals, shopping, parking, and surveys. The service provides expiration reminders for points and benefits, helps maximize points by showing earnings per transaction, and offers effortless itinerary organization by importing travel details into a master itinerary with real-time alerts. Additionally, AwardWallet offers a merchant category lookup tool to help users determine how purchases will code for rewards.",
    "primary_audience": "Individuals who wish to track and manage their loyalty points, credit card rewards, and travel plans across various programs, including for themselves and family members.",
    "core_product": "The core product is a platform (website and mobile applications) that enables users to track and manage loyalty program balances, credit card rewards, and travel itineraries. Key features include balance updates, expiration date tracking, travel plan organization, and a merchant category lookup tool.",
    "pricing_model": {
      "kind": "freemium",
      "detail": "AwardWallet operates on a freemium model, offering a free basic service and a paid 'AwardWallet Plus' membership. The free version allows tracking of loyalty program balances and travel plans, but has limitations such as slower updates and, as of October 1, 2026, will no longer include expiration dates and alerts. The 'AwardWallet Plus' membership costs $49.99 per year and provides advanced features like unlimited loyalty-account updates, real-time Balance Watch alerts, tracking of all reward expirations, historical balance charts, additional account properties (e.g., free night certificates), and an ad-free experience."
    },
    "parent_ownership": "AwardWallet, LLC. is a private company founded in 2004 by Alexi Vereschaga and Todd Mera."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789935472265
}