# Azure Site Recovery (ASR) > Azure Site Recovery (ASR) is a native Disaster Recovery as a Service (DRaaS) provided by Microsoft Azure. It ensures business continuity by keeping business apps and workloads running during outages by replicating servers from physical or virtual environments to the cloud. - URL: https://optimly.ai/brand/azure-site-recovery-asr - Slug: azure-site-recovery-asr - BAI Score: 92/100 - Archetype: Challenger - Category: Cloud Computing Services - Last Analyzed: April 11, 2026 - Part of: Microsoft (https://optimly.ai/brand/microsoft) ## Competitors - Aws Elastic Disaster Recovery Drs (https://optimly.ai/brand/aws-elastic-disaster-recovery-drs) - Dell Powerprotect Data Manager (https://optimly.ai/brand/dell-powerprotect-data-manager) ## Also Referenced By - Ad Hoc Public Cloud Recovery (https://optimly.ai/brand/ad-hoc-public-cloud-recovery) - Aws Elastic Disaster Recovery (https://optimly.ai/brand/aws-elastic-disaster-recovery) ## Buyer Intent Signals Problems: Manual Scripting & Tape Backup: Using manual scripts, disk cloning, and offsite tape backups to manage recovery. | Secondary Physical Disaster Recovery Site: Setting up a secondary physical data center with redundant hardware and networking. | Do Nothing (Local Backup Only): Relying on standard VM snapshots and local backups without a formal failover orchestration tool. Solutions: cloud disaster recovery services | VMware to Azure replication tool | disaster recovery as a service (DRaaS) for enterprise | how to failover to azure | best business continuity software for windows server | Veeam or Zerto Integration: Using third-party backup software that includes cloud replication features. --- ## Full Details / RAG Data ### Overview Azure Site Recovery (ASR) is listed in the AI Directory. Azure Site Recovery (ASR) is a native Disaster Recovery as a Service (DRaaS) provided by Microsoft Azure. It ensures business continuity by keeping business apps and workloads running during outages by replicating servers from physical or virtual environments to the cloud. ### Metadata | Field | Value | |--------------|-------| | Name | Azure Site Recovery (ASR) | | Slug | azure-site-recovery-asr | | URL | https://optimly.ai/brand/azure-site-recovery-asr | | BAI Score | 92/100 | | Archetype | Challenger | | Category | Cloud Computing Services | | Last Analyzed | April 11, 2026 | | Last Updated | 2026-04-13T01:26:47.936Z | ### Verified Facts - Founded: 2014 - Headquarters: Redmond, WA ### Competitors | Name | Profile | |------|---------| | Aws Elastic Disaster Recovery Drs | https://optimly.ai/brand/aws-elastic-disaster-recovery-drs | | Dell Powerprotect Data Manager | https://optimly.ai/brand/dell-powerprotect-data-manager | ### Also Referenced By - Ad Hoc Public Cloud Recovery (https://optimly.ai/brand/ad-hoc-public-cloud-recovery) - Aws Elastic Disaster Recovery (https://optimly.ai/brand/aws-elastic-disaster-recovery) ### Buyer Intent Signals #### Problems this brand solves - Manual Scripting & Tape Backup: Using manual scripts, disk cloning, and offsite tape backups to manage recovery. - Secondary Physical Disaster Recovery Site: Setting up a secondary physical data center with redundant hardware and networking. - Do Nothing (Local Backup Only): Relying on standard VM snapshots and local backups without a formal failover orchestration tool. #### Buyers search for - cloud disaster recovery services - VMware to Azure replication tool - disaster recovery as a service (DRaaS) for enterprise - how to failover to azure - best business continuity software for windows server - Veeam or Zerto Integration: Using third-party backup software that includes cloud replication features. ### Parent Brand - Microsoft (https://optimly.ai/brand/microsoft) ### Links - Canonical page: https://optimly.ai/brand/azure-site-recovery-asr - JSON endpoint: /brand/azure-site-recovery-asr.json - LLMs.txt: /brand/azure-site-recovery-asr/llms.txt