{
  "slug": "babylon-health-successor-entities-emed",
  "name": "GP at Hand",
  "description": "GP at Hand is an NHS GP practice that provides 24/7 video and telephone appointments with a team of experienced clinicians. They also offer in-person consultations at state-of-the-art clinics located across London, pioneering a digital-first approach to primary care in the UK.",
  "url": "https://optimly.ai/brand/babylon-health-successor-entities-emed",
  "websiteUrl": null,
  "logoUrl": "https://logo.clearbit.com/https://www.gpathand.nhs.uk/",
  "baiScore": 47,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Challenger",
  "archetype_status": "active",
  "category": "Healthcare",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-02T00:04:16.445Z",
  "verifiedVitals": {
    "website": "gpathand.nhs.uk",
    "headquarters": "London, UK",
    "pricing_model": "NHS (free at the point of use for registered patients).",
    "core_products": "24/7 video and telephone GP consultations, in-person GP appointments, repeat prescriptions, test results viewing, administrative services (letters, medical reports, Fit Notes), cervical screening.",
    "key_differentiator": "A pioneering digital-first NHS GP practice offering fast, 24/7 access to virtual consultations, complemented by multiple modern physical clinic locations across London.",
    "target_markets": "Registered NHS patients within GP at Hand's practice area, primarily in London.",
    "subcategory": "Digital Primary Care"
  },
  "intentTags": {
    "problemIntents": [
      "Traditional GP visit/booking: Patients would need to call or visit their local GP surgery during limited hours, potentially waiting longer for appointments and lacking 24/7 access.",
      "Private GP service: Patients could opt for private healthcare providers for faster or more specific access to doctors, incurring out-of-pocket costs.",
      "Self-treatment/delay care: Patients might choose to manage their symptoms themselves or delay seeking professional medical advice, which could lead to worsening conditions."
    ],
    "solutionIntents": [
      "GP at Hand appointments",
      "NHS GP London 24/7",
      "How to register GP at Hand",
      "NHS 111 online/phone: For non-emergency medical advice, patients might use the NHS 111 service, but it does not provide continuous primary care or prescription services."
    ],
    "evaluationIntents": []
  },
  "timestamp": 1785730534180
}