{"name":"Bank of Hawaii","domain":"boh.com","url":"https://optimly.ai/brand/bank-of-hawaii","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Bank of Hawaii is a regional bank serving individuals, businesses, and private banking clients in Hawaii, Guam, Saipan, and Palau.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"description","label":"Description","shape":"text","content":"Bank of Hawaii provides personal banking, business banking, lending, credit cards, investment planning, and financial wellness resources through branches and digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Serve customers in Hawaii, Guam, Saipan, and Palau through conveniently located branches and banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://boh.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Community-oriented, supportive, and practical, with an emphasis on local relationships and financial guidance.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps individuals, families, and businesses manage deposits, borrowing, payments, investing, financial planning, and everyday banking needs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking\nBusiness and commercial banking\nPrivate banking\nChecking, savings, and certificate of deposit accounts\nCredit cards\nHome loans and home equity lines of credit\nResidential real estate lending\nInvestment and financial planning through Bankoh Advisors","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Bankohana Premier\nBankohana Special CD\nChecking accounts\nSavings accounts\nBankohana Savings Special\nGreenlight family financial app subscription\nAtmos Rewards credit card\nHome equity line of credit","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Offers include a 3.40% APY 12-month Bankohana New Money Special CD with a $5,000 minimum from another financial institution, checking and savings promotions of up to $300, and an Atmos Rewards credit card offer of up to 70,000 bonus points. Requirements, terms, fees, and eligibility apply.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individuals, families, business owners, entrepreneurs, commercial banking clients, private banking clients, and local businesses in Hawaii, Guam, Saipan, and Palau.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers and families seeking personal banking, lending, credit, savings, and financial planning services, as well as local businesses, entrepreneurs, and commercial clients needing business banking and wealth-related support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening and managing checking, savings, and CD accounts\nDigital and mobile banking\nEarning promotional banking rewards and rates\nManaging family finances and teaching children financial skills\nBorrowing for home purchases, renovations, or debt consolidation\nUsing credit cards for purchases and rewards\nBusiness banking and commercial finance\nInvestment and financial planning","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to preferred rates, waived fees, and exclusive rewards through Bankohana Premier\nPotentially earn promotional checking and savings bonuses\nEarn interest through savings and CD products\nSupport for home renovations, debt consolidation, and other borrowing needs through a HELOC\nPractical strategies for budgeting, saving, and financial planning\nLocal branch access and relationship-based banking support\nSpecialized expertise for business owners stewarding wealth created from business success","source_type":"1p_website","source_label":"Brand's website","source_url":"https://boh.com","updated_at":"2026-11-07T05:38:55.412188+00:00"}]}],"last_refreshed_at":"2026-11-07T05:38:55.521824+00:00","last_changed_at":"2026-11-07T05:38:55.596061+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=cb045106-ec15-4a95-978e-374212dc4e41"}