# Bank of Hawaii > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07. - **Brand record:** https://optimly.ai/brand/bank-of-hawaii - **Dataset:** https://optimly.ai/brand/bank-of-hawaii.json - **Markdown:** https://optimly.ai/brand/bank-of-hawaii/llms.txt - **Official website:** https://boh.com - **Slug:** bank-of-hawaii - **Categories:** fintech-financial-services ## Overview - **Tagline:** Bank of Hawaii is a regional bank serving individuals, businesses, and private banking clients in Hawaii, Guam, Saipan, and Palau. Source: Brand's website (https://boh.com) · 2026-11-07 - **Description:** Bank of Hawaii provides personal banking, business banking, lending, credit cards, investment planning, and financial wellness resources through branches and digital banking services. Source: Brand's website (https://boh.com) · 2026-11-07 ## Identity - **Mission:** Serve customers in Hawaii, Guam, Saipan, and Palau through conveniently located branches and banking services. Source: Brand's website (https://boh.com) · 2026-11-07 - **Website:** https://boh.com Source: Brand's website (https://boh.com) · 2026-11-07 - **Voice & tone:** Community-oriented, supportive, and practical, with an emphasis on local relationships and financial guidance. Source: Brand's website (https://boh.com) · 2026-11-07 ## Offerings - **Problem solved:** Helps individuals, families, and businesses manage deposits, borrowing, payments, investing, financial planning, and everyday banking needs. Source: Brand's website (https://boh.com) · 2026-11-07 - **Core capabilities:** - Personal banking - Business and commercial banking - Private banking - Checking, savings, and certificate of deposit accounts - Credit cards - Home loans and home equity lines of credit - Residential real estate lending - Investment and financial planning through Bankoh Advisors Source: Brand's website (https://boh.com) · 2026-11-07 - **Products / SKUs:** - Bankohana Premier - Bankohana Special CD - Checking accounts - Savings accounts - Bankohana Savings Special - Greenlight family financial app subscription - Atmos Rewards credit card - Home equity line of credit Source: Brand's website (https://boh.com) · 2026-11-07 - **Pricing:** Offers include a 3.40% APY 12-month Bankohana New Money Special CD with a $5,000 minimum from another financial institution, checking and savings promotions of up to $300, and an Atmos Rewards credit card offer of up to 70,000 bonus points. Requirements, terms, fees, and eligibility apply. Source: Brand's website (https://boh.com) · 2026-11-07 ## Audience - **Target industry:** Banking and financial services Source: Brand's website (https://boh.com) · 2026-11-07 - **Customer base:** Individuals, families, business owners, entrepreneurs, commercial banking clients, private banking clients, and local businesses in Hawaii, Guam, Saipan, and Palau. Source: Brand's website (https://boh.com) · 2026-11-07 - **Ideal customer profile:** Consumers and families seeking personal banking, lending, credit, savings, and financial planning services, as well as local businesses, entrepreneurs, and commercial clients needing business banking and wealth-related support. Source: Brand's website (https://boh.com) · 2026-11-07 - **Use cases:** - Opening and managing checking, savings, and CD accounts - Digital and mobile banking - Earning promotional banking rewards and rates - Managing family finances and teaching children financial skills - Borrowing for home purchases, renovations, or debt consolidation - Using credit cards for purchases and rewards - Business banking and commercial finance - Investment and financial planning Source: Brand's website (https://boh.com) · 2026-11-07 - **Customer outcomes:** - Access to preferred rates, waived fees, and exclusive rewards through Bankohana Premier - Potentially earn promotional checking and savings bonuses - Earn interest through savings and CD products - Support for home renovations, debt consolidation, and other borrowing needs through a HELOC - Practical strategies for budgeting, saving, and financial planning - Local branch access and relationship-based banking support - Specialized expertise for business owners stewarding wealth created from business success Source: Brand's website (https://boh.com) · 2026-11-07 Page last updated 2026-11-07. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.