{"name":"Banque de l'Union Haïtienne","domain":"buh.ht","url":"https://optimly.ai/brand/banque-de-l-union-haïtienne","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Banque de l’Union Haïtienne (BUH) is a bank serving individuals and businesses with banking, credit card, insurance, and digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"description","label":"Description","shape":"text","content":"Banque de l’Union Haïtienne presents itself as a customer-focused bank built around trust, qualified professionals, innovative solutions, and support for customer growth and community economic development.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Build a relationship of mutual trust with customers by providing innovative solutions and a team of qualified professionals to achieve common goals of growth and prosperity.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Board of Directors: Lucien Olivier Barrau (President), Christopher Macaine Handal (Vice-President), Victor Saliba III (Treasurer), Benjamin Patrick Blanchet (Secretary), Alexandra Brun, Mackensen Gomez, Harrison Sapru, Jacques André Villejoint, and Ronald Jean-Bart (Members). Top Management: Mackensen Gomez, General Manager.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://buh.ht","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Trust-oriented, professional, transparent, community-focused, and results-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"The bank marked its 45th anniversary during fiscal year 2017–2018.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps individuals and businesses access banking and financial solutions to support their growth, prosperity, and everyday financial needs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking\nBusiness banking\nCredit cards\nInsurance\nDigital banking through BUH Connect\nLocal and international card services\nBanking in Gourde and U.S. Dollar","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"BUH Connect\nCredit cards\nInsurance\nPersonal banking services\nBusiness banking services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individuals, businesses, customers, and the wider community.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and businesses seeking banking, credit card, insurance, and digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Personal banking\nBusiness banking\nLocal or international payments with credit cards\nGourde or U.S. Dollar card usage\nDigital account access through BUH Connect","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Growth and prosperity\nSupport for business and personal financial decisions\nAccess to innovative financial solutions\nA relationship based on mutual trust\nContribution to economic development in the community","source_type":"1p_website","source_label":"Brand's website","source_url":"https://buh.ht","updated_at":"2026-11-08T03:02:47.691432+00:00"}]}],"last_refreshed_at":"2026-11-08T03:02:47.698064+00:00","last_changed_at":"2026-11-08T03:02:47.704374+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=10648a2a-9710-4af6-b171-c61cd988bab6"}