{"name":"BAY BOOKS CORONADO","domain":"baybookscoronado.com","url":"https://optimly.ai/brand/bay-books-coronado","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Independently owned bookstore in Coronado, California, offering books, children's items, greeting cards, stationery, journals, specialty gifts, and ordering services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"description","label":"Description","shape":"text","content":"Bay Books Coronado is an independently owned bookstore established in 1990 and serving Coronado and San Diego County. It offers new titles, indie favorites, military history, young adult and children's books, timeless classics, toys, greeting cards, stationery, journals, specialty gifts, complimentary gift wrapping, book ordering, and author events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To support the local independent bookstore community and serve customers with a broad book selection and outstanding customer service.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Angelica Muller and Shirley Hanson are the owners. The store was founded by Shirley Muller.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://baybookscoronado.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, community-oriented, appreciative, and customer-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1990","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"1007 Orange Ave, Coronado, California 92118, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Independently owned; owned by Angelica Muller and Shirley Hanson.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps customers find and purchase books, gifts, children's products, and stationery, including ordering books not currently in stock.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Retail sales of new books and classics\nBook ordering for titles not in stock\nChildren's books, toys, games, puzzles, art supplies, and gifts\nMilitary history book selection\nGreeting cards, stationery, journals, and specialty gifts\nComplimentary gift wrapping on book purchases\nAuthor events and community programming\nCustomer book reviews and recommendations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"New books\nIndie favorites\nMilitary history books\nYoung adult books\nChildren's books\nGreeting cards\nStationery\nJournals","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Independent bookselling and specialty retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Customers in Coronado and San Diego County, including local residents, families, readers, visitors, and the military community associated with nearby naval and Marine installations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Readers, families, children and young adults, military-history enthusiasts, gift shoppers, and customers seeking an independently owned local bookstore.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying current titles, classics, and indie books\nFinding children's and young adult books\nShopping for toys, games, puzzles, and children's gifts\nPurchasing military history books\nOrdering an unavailable book by phone or email\nBuying greeting cards, stationery, journals, and specialty gifts\nGetting a book gift wrapped\nAttending author events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a broad selection of books and children's products\nAbility to order books that are not in stock\nConvenient gift shopping with complimentary gift wrapping on book purchases\nPersonalized service from bookstore staff\nOpportunities to discover books through staff and customer reviews\nSupport for a local independent bookstore","source_type":"1p_website","source_label":"Brand's website","source_url":"https://baybookscoronado.com","updated_at":"2026-11-08T02:39:01.589559+00:00"}]}],"last_refreshed_at":"2026-11-08T02:39:01.599655+00:00","last_changed_at":"2026-11-08T02:39:01.608349+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=e3bfd496-fccc-41b2-9024-947f449f08eb"}