{
  "slug": "befrugal",
  "name": "befrugal",
  "description": "BeFrugal is an online platform that provides cash back, coupons, and deals for shopping at a wide range of online stores, helping users save money on their purchases. It allows users to earn cash back, find discounts, and offers various payout methods.",
  "url": "https://optimly.ai/brand/befrugal",
  "websiteUrl": "https://befrugal.com/",
  "logoUrl": "https://logo.clearbit.com/befrugal.com",
  "baiScore": 59.2,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Cashback Shopping Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-02T08:22:31.583Z",
  "verifiedVitals": {
    "website": "https://befrugal.com",
    "category": "Cash Back and Coupon Platform",
    "what_it_does": "BeFrugal is an online platform that provides users with cashback, online coupons, and discounted deals for purchases made at over 5,000 stores. It also offers printable coupons and restaurant coupons. Users earn cash back by activating offers and shopping through the platform, with the cash back typically appearing in their account within one day and available for payment 15-60 days after purchase.",
    "primary_audience": "Online shoppers looking to save money on their purchases.",
    "core_product": "A service that provides cash back and coupons for online shopping.",
    "named_competitors": [
      "Rakuten",
      "TopCashback",
      "Honey",
      "Ibotta",
      "Swagbucks"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789866888748
}