# Beiersdorf AG
> Beiersdorf AG is a German multinational company that manufactures personal care products and pressure-sensitive adhesives. It is best known for its global skincare brands, including Nivea, Eucerin, and La Prairie, and maintains a significant industrial presence through its subsidiary Tesa SE.
- URL: https://optimly.ai/brand/beiersdorf-ag
- Slug: beiersdorf-ag
- BAI Score: 92/100
- Archetype: Challenger
- Category: Consumer Goods
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## Full Details / RAG Data
### Overview
Beiersdorf AG is listed in the AI Directory.
Beiersdorf AG is a German multinational company that manufactures personal care products and pressure-sensitive adhesives. It is best known for its global skincare brands, including Nivea, Eucerin, and La Prairie, and maintains a significant industrial presence through its subsidiary Tesa SE.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Beiersdorf AG |
| Slug         | beiersdorf-ag |
| URL          | https://optimly.ai/brand/beiersdorf-ag |
| BAI Score    | 92/100 |
| Archetype    | Challenger |
| Category     | Consumer Goods |
| Last Updated | 2026-04-03T09:08:17.336Z |
### Links
- Canonical page: https://optimly.ai/brand/beiersdorf-ag
- JSON endpoint: /brand/beiersdorf-ag.json
- LLMs.txt: /brand/beiersdorf-ag/llms.txt