# ben-jerry-s-unilever-owned > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 25, 2026. > From a renovated gas station in Burlington, Vermont, to far-off places with names we sometimes mispronounce, the journey that began in 1978 with 2 guys and the ice cream business they built is as legendary as the ice cream is euphoric. - Business Profile: https://optimly.ai/brand/ben-jerry-s-unilever-owned - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://benjerry.com/ - Logo: https://logo.clearbit.com/benjerry.com - Slug: ben-jerry-s-unilever-owned - Category: Gourmet Ice Cream - Last Analyzed: August 25, 2026 ## Buyer Intent Signals Problems: Desire for high-quality, flavorful frozen desserts | Seeking unique ice cream experiences | Looking for socially conscious and ethical food brands | Wanting to support companies with a positive community impact Solutions: Purchasing premium ice cream pints | Visiting an ice cream scoop shop for fresh servings | Enjoying gourmet frozen desserts with unique ingredients | Engaging with a brand known for its social activism and values Comparisons: Comparing ice cream brands based on flavor variety and quality | Evaluating frozen dessert options for ethical sourcing and social mission | Researching brands offering unique or limited-edition ice cream flavors | Looking for dairy-free or sorbet alternatives from a trusted brand