# BetterCloud
> BetterCloud is a provider of SaaS management and operations (SaaSops) software that enables IT professionals to discover, manage, and secure their organization's cloud applications. The platform automates manual tasks such as user onboarding and offboarding across various third-party SaaS tools. In 2024, the company was acquired by 1Password to bolster its extended access management offerings.
- URL: https://optimly.ai/brand/bettercloud
- Slug: bettercloud
- BAI Score: 82/100
- Archetype: Challenger
- Category: Software as a Service (SaaS)
- Last Analyzed: April 11, 2026
- Part of: 1Password (AgileBits Inc.) (https://optimly.ai/brand/1password)
## Also Referenced By
- Cabinetm (https://optimly.ai/brand/cabinetm)
- Point Solutions Stack (https://optimly.ai/brand/point-solutions-stack)
- Communication Tools Recognition (https://optimly.ai/brand/communication-tools-recognition)
- Best Of Breed Tool Silos (https://optimly.ai/brand/best-of-breed-tool-silos)
## Buyer Intent Signals
Problems: Manual Spreadsheet Tracking: Using spreadsheets or internal scripts to track SaaS seat count and user permissions manually. | IT Managed Services (MSP): Hiring Managed Service Providers (MSPs) to handle user onboarding/offboarding and app security. | Status Quo / Shadow IT Acceptance: Allowing 'Shadow IT' to persist, accepting the security risks and manual workload of unmanaged apps.
Solutions: best SaaS management platform for IT teams | automate employee offboarding for SaaS apps | SaaS backup and security tools | how to discover shadow IT | Google Workspace automation software | Native SaaS Admin Consoles: Using basic admin consoles within Google Workspace or Microsoft 365 without cross-app automation.