# BettorEdge > BettorEdge is a social sports betting marketplace designed to connect bettors directly, eliminating the traditional house edge or 'vig.' Founded in 2020 and based in Minneapolis, the platform facilitates peer-to-peer wagering and social interaction among sports fans. - URL: https://optimly.ai/brand/bettoredge - Slug: bettoredge - BAI Score: 54/100 - Archetype: Misread - Category: Sports Technology - Last Analyzed: April 10, 2026 ## Also Referenced By - DraftKings Social (https://optimly.ai/brand/draftkings-social) ## Buyer Intent Signals Problems: Personal Social Circles: Coordinating bets with friends via text, spreadsheets, or Venmo. | Online Communities/Forums: Finding betting advice or community on Reddit (r/sportsbook) or Discord without a formal platform. Solutions: no vig betting app | US sports betting exchange | best app to bet with friends | sports betting apps Minnesota | social betting marketplace | Traditional Sportsbooks: Using traditional sportsbooks like DraftKings or FanDuel, accepting their juice/vig.