{
  "slug": "bisnode-part-of-dun-and-bradstreet",
  "name": "Bisnode-part-of-dun-and-bradstreet",
  "description": "Bisnode, as part of Dun & Bradstreet, provides comprehensive business information and data services, including D-U-N-S number lookups, to help businesses make informed decisions, particularly for credit, compliance, and sales & marketing.",
  "url": "https://optimly.ai/brand/bisnode-part-of-dun-and-bradstreet",
  "websiteUrl": "https://service.dnb.com/",
  "logoUrl": "https://logo.clearbit.com/service.dnb.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Business Data & Intelligence APIs",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-27T13:24:13.408Z",
  "verifiedVitals": {
    "website": "https://service.dnb.com",
    "category": "Business Information and Analytics, Credit Risk Management",
    "what_it_does": "Bisnode Part Of Dun And Bradstreet, operating as Dun & Bradstreet Norway, provides business decisioning data and analytics. Its services include credit ratings and scores, financial data, D-U-N-S numbers, monitoring, and marketing data. The entity helps businesses manage risk, accelerate revenue, lower costs, and improve efficiency through solutions for compliance, supplier risk, finance, sales, marketing, and data management.",
    "primary_audience": "The primary audience includes businesses of all sizes, from small businesses to large enterprises, seeking business intelligence for credit risk, compliance, and B2B marketing. It also offers limited services for private individuals, such as credit score checks and voluntary credit freezes.",
    "core_product": "The core products include the D-U-N-S Number, business credit reports, credit ratings and scores, financial data, and marketing data.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Dun & Bradstreet does not publish standard pricing, with most business solutions requiring a sales process for custom quotes. For example, D&B Hoovers typically ranges from $10K-25K/year, D&B Credit Insights Plus is $149/month or $1,499/year, and enterprise bundles can exceed $25K-50K/year. Some services for private individuals are free, while others, like a credit score, have a one-time fee (e.g., 49 NOK)."
    },
    "parent_ownership": "Bisnode was acquired by Dun & Bradstreet Holdings, Inc. in January 2021, and its operations are now integrated and rebranded under Dun & Bradstreet.",
    "named_competitors": [
      "Experian Business",
      "Creditsafe",
      "Equifax Business",
      "LexisNexis Risk Solutions",
      "ZoomInfo",
      "Bureau van Dijk (Moody's)",
      "Proff / Forvalt (Enento Group)",
      "Enin"
    ]
  },
  "intentTags": {
    "problemIntents": [
      "Need for reliable business entity identification",
      "Difficulty verifying company information",
      "Challenges with accessing global business data for credit or compliance"
    ],
    "solutionIntents": [
      "D-U-N-S number lookup service",
      "Business information and data solutions",
      "Company verification and credit risk assessment"
    ],
    "evaluationIntents": [
      "Review D-U-N-S number lookup tool effectiveness",
      "Compare business data providers",
      "Evaluate Dun & Bradstreet's business information services"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1788027724465
}