{
  "slug": "boligportal-rentals",
  "name": "Boligportal Rentals",
  "description": "Boligportal is an online platform connecting home seekers with a wide range of rental properties in Denmark and providing landlords with free digital tools for listing properties, managing rental contracts, conducting moving inspections, and collecting rent.",
  "url": "https://optimly.ai/brand/boligportal-rentals",
  "websiteUrl": "https://boligportal.dk/",
  "logoUrl": "https://logo.clearbit.com/boligportal.dk",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Online Property Portals",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-19T01:20:51.770Z",
  "verifiedVitals": {
    "website": "https://boligportal.dk",
    "category": "Real Estate Rental Platform",
    "what_it_does": "Boligportal Rentals operates an online platform that connects landlords and tenants in Denmark. It offers a wide selection of rental properties, including apartments, rooms, houses, townhouses, and projects. For landlords, it provides free tools for creating and advertising rental properties, generating digital rental contracts, conducting moving inspections, and collecting rent. For tenants, it allows searching for properties, saving favorites, and setting up search agents.",
    "primary_audience": "Home seekers (tenants) and property owners (landlords) in Denmark.",
    "core_product": "An online platform for rental property listings and digital tools for landlords.",
    "pricing_model": {
      "kind": "freemium",
      "detail": "For landlords, creating and advertising rental properties, along with digital tools for contracts, inspections, and rent collection, are free. Optional paid add-on packages are available for promoting listings and accessing targeted rental data. For tenants, browsing properties and setting up search agents are free, but an active subscription is required to contact landlords. Subscription options include a 24-hour intro subscription (29 DKK, auto-renews to 399 DKK for 28 days), a 4-week subscription (399 DKK), and a 2-month subscription (499 DKK). Prices may vary if purchased via the app."
    },
    "parent_ownership": "North Media A/S",
    "named_competitors": [
      "akutbolig.dk",
      "boligzonen.dk",
      "lejebolig.dk",
      "boligsiden.dk",
      "bolighub.dk",
      "kvikbolig.dk",
      "heimstaden.dk",
      "aarhusbolig.dk",
      "findbolig.nu",
      "edc.dk",
      "HousingDenmark.com",
      "FindRoommate.dk",
      "Uniplaces",
      "Airbnb"
    ]
  },
  "intentTags": {
    "problemIntents": [
      "Difficulty finding suitable rental properties with sufficient options",
      "Complexity and administrative burden for landlords in renting out properties",
      "Lack of secure and professional tools for managing rental contracts and processes",
      "Challenges in finding reliable tenants quickly"
    ],
    "solutionIntents": [
      "Providing a wide and varied selection of rental properties (apartments, rooms, houses, etc.)",
      "Streamlining the home-seeking process for tenants",
      "Offering free and easy property listing for landlords",
      "Automating and digitizing rental administration tasks (contracts, inspections, rent collection)",
      "Ensuring a secure, professional, and efficient rental experience for both landlords and tenants"
    ],
    "evaluationIntents": [
      "Assessing the breadth and variety of rental listings available",
      "Evaluating the ease of use for property search and landlord tools",
      "Reviewing the features and effectiveness of landlord management tools (e.g., contract, inspection, rent collection)",
      "Considering geographic coverage and specific city availability",
      "Checking customer support responsiveness and helpfulness",
      "Analyzing the cost-effectiveness and value of free landlord services"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1787122208330
}