# Brandfolder Brand Intelligence > Brandfolder Brand Intelligence is an advanced analytics and AI-driven insights module within the Brandfolder Digital Asset Management platform. It provides organizations with data-driven visibility into asset performance, brand consistency, and how assets are being utilized across various digital touchpoints. Since its acquisition by Smartsheet, the tool has increasingly integrated with enterprise workflows to provide high-level brand health metrics. - URL: https://optimly.ai/brand/brandfolder-brand-intelligence - Slug: brandfolder-brand-intelligence - BAI Score: 62/100 - Archetype: Challenger - Category: Marketing Technology - Last Analyzed: April 11, 2026 - Part of: Smartsheet (https://optimly.ai/brand/smartsheet) ## Competitors - Adobe Experience Manager Assets (https://optimly.ai/brand/adobe-experience-manager-assets) - Asana (https://optimly.ai/brand/asana) - Sprout Social (https://optimly.ai/brand/sprout-social) ## Also Referenced By - Brand Stagnation (https://optimly.ai/brand/brand-stagnation) ## Buyer Intent Signals Problems: Manual Media Monitoring: Manually searching for brand mentions and sentiment across social media and news using search engines. | Brand Research Agency: Hiring a PR or brand strategy firm to conduct quarterly or annual brand perception audits. | Reactive Reputation Management: Accepting lack of visibility into AI-driven brand perception and reacting only to public crises. Solutions: digital asset management with AI insights | brand consistency software enterprise | how to monitor brand in AI search results | AI brand reputation management tools | Smartsheet brand management features | SEO Tools (Ahrefs/Semrush): Using general SEO tools to track keyword rankings and basic "share of voice" metrics. --- ## Full Details / RAG Data ### Overview Brandfolder Brand Intelligence is listed in the AI Directory. Brandfolder Brand Intelligence is an advanced analytics and AI-driven insights module within the Brandfolder Digital Asset Management platform. It provides organizations with data-driven visibility into asset performance, brand consistency, and how assets are being utilized across various digital touchpoints. Since its acquisition by Smartsheet, the tool has increasingly integrated with enterprise workflows to provide high-level brand health metrics. ### Metadata | Field | Value | |--------------|-------| | Name | Brandfolder Brand Intelligence | | Slug | brandfolder-brand-intelligence | | URL | https://optimly.ai/brand/brandfolder-brand-intelligence | | BAI Score | 62/100 | | Archetype | Challenger | | Category | Marketing Technology | | Last Analyzed | April 11, 2026 | | Last Updated | 2026-04-16T23:42:28.923Z | ### Verified Facts - Founded: 2012 (Brandfolder) - Headquarters: Denver, Colorado (as Brandfolder) / Bellevue, Washington (as Smartsheet) ### Competitors | Name | Profile | |------|---------| | Adobe Experience Manager Assets | https://optimly.ai/brand/adobe-experience-manager-assets | | Asana | https://optimly.ai/brand/asana | | Sprout Social | https://optimly.ai/brand/sprout-social | ### Also Referenced By - Brand Stagnation (https://optimly.ai/brand/brand-stagnation) ### Buyer Intent Signals #### Problems this brand solves - Manual Media Monitoring: Manually searching for brand mentions and sentiment across social media and news using search engines. - Brand Research Agency: Hiring a PR or brand strategy firm to conduct quarterly or annual brand perception audits. - Reactive Reputation Management: Accepting lack of visibility into AI-driven brand perception and reacting only to public crises. #### Buyers search for - digital asset management with AI insights - brand consistency software enterprise - how to monitor brand in AI search results - AI brand reputation management tools - Smartsheet brand management features - SEO Tools (Ahrefs/Semrush): Using general SEO tools to track keyword rankings and basic "share of voice" metrics. ### Parent Brand - Smartsheet (https://optimly.ai/brand/smartsheet) ### Links - Canonical page: https://optimly.ai/brand/brandfolder-brand-intelligence - JSON endpoint: /brand/brandfolder-brand-intelligence.json - LLMs.txt: /brand/brandfolder-brand-intelligence/llms.txt