{"name":"Caltech Employees Federal Credit Union","domain":"caltechefcu.org","url":"https://optimly.ai/brand/caltech-employees-federal-credit-union","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Caltech Employees Federal Credit Union (CEFCU) is a federally insured credit union providing savings, lending, digital banking, payment, and financial wellness services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"description","label":"Description","shape":"text","content":"Founded by Caltech employees in 1950, CEFCU serves the Caltech community, aligned organizations, and immediate family members of current members. It offers consumer and real estate loans, share accounts, online and mobile banking, ATM access, and related financial services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"CEFCU provides superior value with unsurpassed service through selected financial products while maintaining our tradition of stability, security, and trust.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Executive management includes John K. Meeker, President/CEO; Pattyl Aposhian, Sr. Vice President–Chief Marketing Officer; John Barnfather, Sr. Vice President–Chief Information Officer; Kristine Isagulyan, Sr. Vice President–Chief Financial Officer; René Cortez, Vice President Real Estate Lending; Judy McCartin, Vice President Operations; and Martha Perea, Vice President Human Resources. The Board of Directors is chaired by Stephen L. Proia.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://caltechefcu.org","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Member-first, service-oriented, trustworthy, security-focused, and professional.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1950","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"528 Foothill Blvd., La Cañada Flintridge, CA 91011","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Member-owned federal credit union; no parent organization is identified in the scraped content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides accessible financial products and services—including savings, loans, payments, digital banking, and financial education—for members of the Caltech community and their eligible family members.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Savings and share accounts\nConsumer and real estate lending\nDigital and mobile banking\nATM and surcharge-free CO-OP ATM access\nDirect deposit and payroll deduction\nFinancial wellness resources\nDebt consolidation\nAuto-buying services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Savings accounts\nStar Youth Accounts\nReal estate loans\nVehicle loans\nMotorcycle and RV loans\nPersonal loans\nPlatinum Mastercard\nDebt consolidation","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The website displays dividend rates and APYs by savings balance tier and provides separate loan-rate and fee information pages; specific loan pricing is not included in the scraped content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial services, specifically credit union banking for the Caltech and JPL community.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Caltech employees and the broader eligible Caltech community, aligned organizations, JPL-affiliated members, and immediate family members of current members.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Eligible employees, organizations, and family members connected to Caltech and JPL who need member-owned credit union savings, lending, digital banking, and related financial services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening and managing savings accounts\nBorrowing for vehicles, motorcycles, recreational vehicles, personal needs, or real estate\nConsolidating high-cost debt\nManaging accounts through online and mobile banking\nAccessing cash and deposits through CEFCU and CO-OP ATMs\nUsing direct deposit and payroll deduction\nObtaining a Mastercard or gift card\nAccessing financial wellness and money-management resources","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to savings and lending products\nOnline and mobile account access\nAccess to CEFCU and surcharge-free CO-OP ATMs\nFinancial support for vehicle, personal, and real estate needs\nDebt consolidation assistance\nFinancial education and wellness resources\nEligibility for CEFCU scholarship awards","source_type":"1p_website","source_label":"Brand's website","source_url":"https://caltechefcu.org","updated_at":"2026-11-06T22:28:39.873289+00:00"}]}],"last_refreshed_at":"2026-11-06T22:28:39.881206+00:00","last_changed_at":"2026-11-06T22:28:39.889151+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=f1353453-5139-4284-b5b3-f86a478307f5"}