# Carnegie Higher Ed
> Carnegie Higher Ed is a comprehensive marketing and enrollment management firm serving the higher education sector. The company utilizes psychographic research and data science to assist colleges and universities with brand identity, student recruitment, and financial aid optimization. Through a series of strategic acquisitions, Carnegie has integrated digital strategy, CRM management, and lead generation into a unified service platform.
- URL: https://optimly.ai/brand/carnegie-higher-ed
- Slug: carnegie-higher-ed