{"name":"Carrefour","domain":"carrefour.gr","url":"https://optimly.ai/brand/carrefour_(retail-ecommerce)","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Carrefour operates retail stores and promotes Carrefour food and consumer products in the Greek market through its master franchisee, Retail & More A.E.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"description","label":"Description","shape":"text","content":"Carrefour is re-launching its brand presence in Greece through Retail & More A.E., the Carrefour master franchisee in Greece. Its activities include operating different types of Carrefour retail stores and promoting Carrefour products, including food and other consumer products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To re-launch the Carrefour brand in Greece through the operation and development of retail stores and the promotion of Carrefour products in the Greek market.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://carrefour.gr","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Informative and promotional.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"Carrefour products since 1976; Retail & More A.E. was founded in 2021.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Retail & More A.E. is a subsidiary of AVE S.A.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides Greek consumers with access to Carrefour food and consumer products through Carrefour-branded retail stores.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Operating Carrefour retail stores\nWholesale trade of consumer products, including food\nPromoting Carrefour products in the Greek market\nDeveloping different store formats for local market conditions\nPrivate-label product investment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Carrefour food products\nCarrefour private-label products\nCarrefour consumer products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Offers and promotional brochures are available, but specific prices are not stated.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Food and consumer retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Greek consumers and Carrefour retail partners.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Retail partners interested in becoming Carrefour partners in Greece.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Shopping for food and consumer products at Carrefour stores\nAccessing Carrefour private-label products\nPartnering with Carrefour to operate or develop retail stores in Greece","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to Carrefour-branded food and consumer products\nAccess to different Carrefour store formats suited to local market conditions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://carrefour.gr","updated_at":"2026-11-08T03:12:26.627210+00:00"}]}],"last_refreshed_at":"2026-11-08T03:12:26.635355+00:00","last_changed_at":"2026-11-08T03:12:26.642646+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=f41a06ca-cb49-4c29-b3fd-7180889706f7"}