{"name":"Cash Loans","domain":"cashconverters.com.au","url":"https://optimly.ai/brand/cash-loans","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Cash Converters provides consumer lending, pawnbroking, second-hand goods retail, and cash-for-items services in Australia.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"description","label":"Description","shape":"text","content":"Cash Converters operates an online and store-based second-hand goods marketplace, offers the Cashies Loan line of credit, provides pawnbroking secured by items of value, and buys quality used goods for cash.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To make more of the things people want possible by helping them buy goods for less, sell unwanted items for cash, or borrow money.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://cashconverters.com.au","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, practical, flexible, accessible, and trust-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Level 11, 141 St Georges Terrace, Perth WA 6000, Australia","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Cash Converters helps people access cash, credit, and affordable second-hand goods by offering loans, pawnbroking, on-the-spot purchases, and online shopping.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Consumer line-of-credit lending\nPawnbroking and secured short-term loans\nBuying quality used goods for cash on the spot\nOnline second-hand goods retail\nStore-based retail and financial services\nStore locator and personal finance support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Cashies Loan line of credit\nPawnbroking loans\nOnline second-hand goods marketplace\nSell-to-us cash service","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Cashies Loan has no establishment fee or monthly fees. Fixed interest rates offered are 48%, 40%, or 19.95% per annum based on the applicant’s individual credit rating. The maximum repayment term for each drawing is 36 months, with weekly, fortnightly, or monthly repayments. A $33 dishonour fee applies when a repayment is not made by its due date or a direct debit is declined. Loans can be repaid early without penalty. All loans are subject to lending criteria and suitability assessment. Most second-hand goods include a 90-day warranty, and online product prices vary by item.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Consumer finance, pawnbroking, and second-hand retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Australian consumers seeking personal credit, secured short-term loans, cash for unwanted goods, or affordable second-hand products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals in Australia who need flexible access to cash or credit, want to sell unused valuable items, or are looking for lower-priced second-hand goods.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Borrowing up to $10,000 through a line of credit\nRedrawing up to an approved credit limit without reapplying\nUsing an item of value as collateral for a secured short-term loan\nSelling unwanted guitars, computers, jewellery, smartphones, tools, and other goods for cash\nBuying checked second-hand jewellery, electronics, gaming products, musical instruments, tools, household goods, and other items online or in stores","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to up to $10,000 through the Cashies Loan\nCash paid on the spot for eligible unwanted goods\nFlexible weekly, fortnightly, or monthly loan repayments\nAbility to repay loans early without penalty\nAccess to affordable second-hand goods\nAdded purchase confidence through a 90-day warranty on most items\nAccess to more than 150 stores around Australia","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cashconverters.com.au","updated_at":"2026-11-08T03:36:55.744075+00:00"}]}],"last_refreshed_at":"2026-11-08T03:36:55.750017+00:00","last_changed_at":"2026-11-08T03:36:55.757378+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=57fe538c-e1b8-4239-ae2f-6337029e2d19"}